Web Editor

Perkins&Will • Philadelphia, PA

7h • $55,200 - $70,000

About The Position

The Web Editor is responsible for enhancing public perception of the firm’s global brand and positively positioning the firm for competitive commissions by ensuring excellence in visual and written communication on the firm’s website. The ideal candidate should have a deep understanding (and love) of design, strong written and verbal communication skills, and exhibit the ability to work within established parameters to strategically build our firm’s brand. A passion for emerging digital technologies is a must! Part of the Firmwide Marketing Team and reporting to the Managing Editor, the Web Editor successfully balances big picture strategic thinking with detail-oriented planning, coordination, and execution—ensuring the digital content and visual strategy supports the firm’s overall business plan on both a macro and micro level. The Web Editor is also responsible for coordinating multiple highly complex projects, keeping all moving parts, players, and deliverables organized and on track for timely, successful, on-budget completion.    In addition to keeping the firm’s website up to date, accessible, and shipshape, the Web Editor works in close collaboration with diverse stakeholders, including the Firmwide Director of Graphic Design, the Firmwide Director of Communication, local marketers, our business intelligence team, design leadership, and talent leadership, to ensure consistency and excellence in the firm’s digital content. A key requirement of the role is staying on top of emerging digital platforms and user experience best practices, as well as tracking, analyzing, and reporting web traffic metrics in ways that are meaningful to the organization while making recommendations to improve engagement.  

Requirements

• Bachelor’s degree or higher 
• 3 – 5 years of experience in a design firm, media company, or related field 
• Excellent written and visual communication skills
• Proficiency in WordPress, Adobe Creative Cloud, and Microsoft Office
• Must be able to show previous work, including written pieces and web layouts

Nice To Haves

• Strong graphic design skills
• A basic understanding of web development and UX best practices
• Experience in UX Design and Figma prototyping

Responsibilities

• Daily strategic oversight and tactical hands-on updating of our website  
• Ensure excellence in visual and editorial quality, as well as user experience  
• Manage projects by developing clear schedules, communicating deadlines to team members, and ensuring the timely execution of strategic (big picture) and tactical (detailed) deliverables  
• Track and analyze performance of web content, with a particular emphasis on major brand-building or promotional campaigns  
• Swiftly identify, troubleshoot, and solve bugs/technical issues that arise  
• Collaborate with the firm’s design leadership to present our design service offerings, project case studies, and talent on our website in the most impactful way 
• Collaborate with the firm’s marketing and business development leadership to understand our firm’s key pursuits and plan visually impactful, relevant content strategies to support them 
• Collaborate with the firm’s Social Media Editor and Public Relations Editor to ensure continuity between web content and promotional efforts
• Serve as a liaison between our marketing and technology teams, translating business objectives into tangible outputs that web developers can implement
• Assist in the creative ideation, build-out, testing, and launch of new digital communication platforms, features, and strategies (as needed) 

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level