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The Vice President of Revenue Marketing will play a crucial role in driving the company's growth by developing and executing a strategic revenue marketing plan that aligns with quarterly and annual objectives. This leader will oversee a wide range of marketing functions, from lead generation and demand creation to pipeline acceleration, ensuring all efforts are effectively integrated across channels. Leading a high-performing team, the VP will foster a culture of innovation and collaboration, working closely with sales, product management, and other stakeholders to align marketing initiatives with the broader go-to-market strategy. Key responsibilities include setting and evaluating KPIs, optimizing marketing budgets to maximize ROI, and exploring new channels and technologies to enhance customer acquisition. In collaboration with content marketing, this role will shape campaign strategies to reach key buyer segments at every stage of their journey. Additionally, the VP will lead and develop the Sales Development Representative (SDR) team, ensuring its success through focused hiring, training, and continuous improvement. Ideal candidates bring a strong analytical mindset, proven B2B SaaS marketing experience, and a track record of delivering impactful demand-generation and account-based marketing campaigns.