VP, Retail Sales - Deli & Prepared Foods

Produce Careers

23d

About The Position

Our client, a leading fresh food manufacturer specializing in deli and prepared foods solutions for leading U.S. retailers, is seeking a dynamic VP, Retail Sales – Deli & Prepared Foods. They are entering its next phase of retail expansion, with a strategic focus on scaling its deli and prepared foods platform across national and regional grocery, mass, and club channels. Position Summary The VP, Retail Sales – Deli & Prepared Foods is responsible for defining a national retail growth strategy and scaling its deli and prepared foods business across major U.S. retailers. This executive owns retail revenue, margin, national account expansion, and the multi-year deli platform strategy. The role builds executive-level retailer partnerships, leads national negotiations, and establishes a high-performing retail sales organization capable of delivering sustained profitable growth. The VP is a core member of the commercial leadership team and aligns Sales, Operations, Supply Chain, Marketing, Finance, and Product Development to execute retailer commitments and scale the deli platform. Accelerate national retail growth Expand distribution in top-tier retailers Stand up a clearly defined deli platform strategy Strengthen pricing and trade discipline Build scalable retail sales capability Elevate strategic retailer partnerships Drive profitable mix and margin expansion

Requirements

• 12–15+ years retail sales in food (deli, prepared foods, perishables)
• Senior leadership of national or multi-region retail sales teams
• Proven success with major U.S. retailers (Kroger, Albertsons, Costco, Walmart)
• Experience building or scaling a deli or fresh prepared foods business
• Strong financial acumen with P&L ownership and trade management experience
• Deep knowledge of perishable supply chain and retail deli operations
• Track record of national distribution expansion and revenue growth
• Bachelor’s required; MBA preferred

Nice To Haves

• Experience with syndicated data (IRI/Nielsen/84.51)
• Experience with private label + branded programs
• Multi-channel experience (grocery, club, mass)
• Fresh prepared foods manufacturers
• Deli solution providers
• Perishable CPG companies
• Retail deli leaders moving to manufacturing
• Value-added protein / meal solutions companies
• Fresh grab-and-go brands

Responsibilities

• Retail Growth & P&L Ownership
• National Retail Expansion with major accounts (Kroger, Albertsons, Costco, Walmart)
• Deli Platform Strategy
• Sales Organization Leadership
• Create high-accountability, growth-oriented performance culture and KPIs
• Cross-Functional Commercialization

Benefits

• Competitive compensation package
• Life, Health, Dental, Vision
• 401(K) including company match
• Paid Time Off annually + Paid Holidays
• Career Advancement opportunities and Tuition Assistance to help you achieve your goals and continue your career growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive