VP, Portfolio Director - Platform Programs

SynchronyOrlando, FL
1dHybrid

About The Position

Role Summary/Purpose: We are seeking an experienced Platform Program leader to drive cross-functional platform initiatives that directly align with the goals of the Platform Chief Marketing Officer (CMO) and senior leadership. This role is critical in bridging technology, marketing and business functions to accelerate platform adoption, scalability and innovation. The ideal candidate will be responsible for developing and executing platform strategies, managing high-impact programs and ensuring seamless collaboration between technical teams and executive leadership. We’re proud to offer you flexibility. At Synchrony, our way of working allows you to have the option to work from home near one of our Hubs or come into one of our offices. Occasionally you will be required to commute or travel for in person engagement activities such as business or team meetings, training and culture events. Field Sales and some Commercial team roles may have varied location requirements based upon partner obligations or preferences.

Requirements

  • Bachelor’s Degree OR in lieu of degree high school diploma/GED and 7+ years of professional experience in sales, marketing, operations in a corporate environment.
  • A minimum of 4 years of marketing or agency experience to include Project Management, campaign or portfolio management, and/or client relationship experience.
  • Ability and flexibility to travel for business as required

Nice To Haves

  • Proven client relationship management skill sets, experience developing plans and consistently meeting deadlines in a fast-paced environment .
  • Demonstrated experience with strategy generation and omnichannel execution, both traditional (email/direct mail) and digital (SEM, Display, Social).
  • Experience with Plastics development, statement marketing or cardholder documents a plus.
  • Experience working across B2C, B2B and D2C a plus.
  • Strong communication skills with the ability to tailor messaging for varying levels of an organization and influence and partner with all levels of employees, internal and external partners/suppliers.
  • Excellent team skills; flexibility to pivot with strategy, regulatory and market evolution; and proven ability to work cross functionally, as well as within own function.
  • Facilitation, coaching and problem-solving experience.
  • Experience in consumer financial services with exposure to credit card or retail environment.
  • Knowledge of Agile or Kanban project management framework, grooming and retrospectives, a plus

Responsibilities

  • Define and lead high-priority platform programs that align with CMO and leadership objectives.
  • Work closely with platform CMO to create synergy between technology and business strategies.
  • Serve as primary liaison between platform teams and executive leadership ensuring alignment on vision, priorities, and key milestones to generate NexGen Growth.
  • Identify opportunities to optimize platform capabilities that enhance marketing, digital transformation and customer experience.
  • Partner with Agile teams based on platform feedback to prioritize and align on delivery when needed
  • Implement best practices for platform adoption, ensuring alignment with industry trends and market needs.
  • Monitor overall platform relationship health, campaign safety and delivery.
  • Track and report on platform initiatives in line with shared goals, identifying risks, dependencies and opportunities for optimization.
  • Perform other duties and/or projects as assigned.
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