VP, Planning - Temporary Worker

dentsu • New York, NY

79d • $65 - $105

About The Position

We are seeking a TEMPORARY VP, Planning that will be responsible for providing guidance on client and media planning strategy. The VP, Planning will oversee the entire planning process for their dedicated client groups and collaborate with trafficking, media operations and media buying teams to achieve client goals. This role is critical in enforcing and providing input into the overall media planning direction and overseeing the quality standards of the team's planning strategy and execution. You will report to the EVP, Managing Director.

Requirements

• Minimum 10 years of media planning experience focused on all media channels
• Minimum 5 years working in a media agency environment, specifically on a comms planning or strategy team
• Minimum 3 years experience leading a team of direct reports
• Experience working on a global piece of business or account
• Experience planning across digital platforms
• Knowledge of bid management, campaign management and optimization process with key Data, Supply and DSP partners
• Experience working across a myriad of planning tools and technologies and research
• Previous experience with support new business efforts at the network or brand level
• Subject matter expert in developing media planning strategies that meet and exceed client campaign goals and objectives
• Advanced analytical skills and proficient with numbers and budgets to illustrate client business objectives
• Must be able to collaborate with cross-functional teams and multiple stakeholders

Responsibilities

• Be accountable for outputs and the development of media planning team for assigned group of client(s) to improve campaign process to improve and achieve client goals
• Interpret research and provide insight and thought leadership that effectively translates brand marketing objectives into succinct media strategies
• Coach the team to develop planning strategies that maximize media dollars and media efficiency
• Lead the strategic positioning, segmentation initiatives and in areas of holistic program planning and communications idea generation/execution
• Grow the sophistication of the team's media knowledge, expanding into data and technology
• Identify development areas in team members to help achieve and drive performance goals for the year
• Support the media buying teams throughout campaign activation process to maintain performance and resolves any campaign-related issues
• Implement quality control processes across client groups
• Prepare reporting documentation for clients demonstrating the strategy and rationale executed to deliver on campaign goals
• Instill a data-driven, continuous improvement culture within a shared service organization

Benefits

• Paid holidays in accordance with dentsu policy
• Safe and sick time

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 11-50 employees