VP of Product Management and Marketing

Granite Telecommunications • Quincy, MA

5d

About The Position

The Vice President of Product Management and Marketing leads the strategic
development, positioning, and operational execution of Granite’s product
portfolio. This role is responsible for driving the lifecycle of products and
services from concept through launch, adoption, and long-term growth in the
market.

This leader bridges product strategy, product execution, and marketing by
ensuring that new offerings are effectively developed, implemented,
communicated, and adopted both internally and externally. The VP will oversee
product implementation and operational delivery while also leading product
marketing efforts including messaging, go-to-market strategy, sales enablement,
and market positioning.

The role requires close collaboration with Engineering, Operations, Sales,
Account Management, Marketing, and Executive Leadership to ensure Granite’s
products are operational and aligned with customer needs and company growth
objectives.

Requirements

• Bachelor’s degree in Engineering, Computer Science, Business, Marketing, or related field; advanced degree (MBA or technical master’s) preferred.
• 10+ years of leadership experience in product management, product marketing, or product implementation roles within telecommunications, technology, or managed services industries.
• Demonstrated success leading product launches and go-to-market initiatives for complex technology products or services.
• Strong understanding of product lifecycle management, implementation workflows, and market positioning strategies.
• Proven leadership experience managing cross-functional teams and individual contributors
• Excellent communication, negotiation, and stakeholder management skills with the ability to influence both technical and business audiences.
• Strong analytical mindset with the ability to use data and market insights to guide product and marketing decisions.

Nice To Haves

• Experience in telecommunications, managed services, or connectivity products such as voice, data, or wireless.
• Familiarity with regulatory compliance, contract structures, and enterprise procurement processes.
• Experience with product launch frameworks, automation tools, and performance monitoring systems.
• Experience supporting large-scale customer deployments, multi-site implementations, or geographically distributed product rollouts.
• Demonstrated success in driving product adoption, customer enablement, and market growth.

Responsibilities

• Oversee the full lifecycle of products and features including planning, requirements, development, testing, rollout, adoption, and post-launch optimization.
• Establish and maintain structured processes, standards, and best practices for product releases including release schedules, deployment frameworks, rollout plans, and quality assurance protocols.
• Partner with Engineering, Product Managers, and Operations to ensure new features and services are delivered efficiently and meet customer and operational requirements.
• Drive product adoption and ensure smooth transitions from product development to operational deployment.
• Lead product marketing efforts including market positioning, messaging, competitive differentiation, and value proposition development.
• Develop and execute go-to-market strategies for new products, services, and enhancements.
• Partner with Sales leadership to create sales enablement tools, product training, and marketing materials that support revenue growth.
• Work with Marketing to ensure consistent messaging across campaigns, website content, product collateral, and customer communications.
• Analyze market trends, customer feedback, and competitive landscape to guide product evolution and marketing strategy.
• Ensure alignment between Engineering, Operations, Marketing, Sales, Account Management, Finance, and Legal during product launches and updates.
• Manage cross-departmental dependencies and resolve blockers that may impact product delivery or market readiness.
• Lead internal communication and change management efforts to ensure teams understand new products, capabilities, and processes
• Ensure internal teams are equipped with the knowledge, training, and tools needed to successfully support product launches.
• Build and lead a high-performing team across product management, product operations, and marketing.
• Mentor and develop product managers and individual contributors across both teams.
• Establish clear responsibilities, goals, and performance metrics for team members.
• Manage resource planning including staffing needs, budget management, and external vendor relationships when necessary.
• Partner with executive leadership and product strategy teams to ensure the product roadmap aligns with market demand, customer needs, and Granite’s long-term growth strategy.
• Provide input into product prioritization based on market opportunity, operational feasibility, and revenue impact.
• Ensure that product launches are aligned with market readiness, sales strategies, and customer expectations.

Benefits

• onsite fully equipped state of the art gyms for employees at zero cost.
• insurance package includes health, dental, vision, life, disability coverage, 401K retirement with company match, childcare benefits, tuition assistance

What This Job Offers

• Job Type: Full-time
• Career Level: Executive