VP of Performance Marketing
Blue Cross Nc
443d•Remote
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About The Position
The Vice President (VP) of Performance Marketing at Blue Cross NC is a dynamic leadership role focused on driving growth and customer retention through comprehensive marketing strategies. This position oversees all marketing initiatives, ensuring relevance and growth in the market while enhancing customer engagement and brand awareness. The VP will lead a high-performing team, develop CRM strategies, and collaborate cross-functionally to achieve business objectives, ultimately improving revenue performance across various lines of business.
