VP of Marketing

vCluster Labs

1d • Remote

About The Position

As the VP of Marketing at vCluster, you aren't just managing a brand; you are the architect of a new category in the AI infrastructure space. In this role, you will act as the primary storyteller and growth engine for the technology that is solving the Kubernetes bottleneck. You will have the unique opportunity to define how the world’s largest neoclouds, AI factories, and Enterprises use vCluster to create cutting-edge services while increasing our open source footprint and driving our growth.
As the VP of Marketing, your role will include:
Category Creation: Establish vCluster as the de facto standard for running Kubernetes on AI infrastructure, moving the market away from inefficient and cumbersome legacy systems and homegrown solutions that don’t scale and are a nightmare to operate.
Growth Strategy: Drive more viral, product-led, and zero-touch adoption for our open source and free offerings, ensuring this groundswell momentum (40M+ downloads) ultimately translates into AI infra and enterprise opportunities.
Revenue Alignment: Partner closely with Sales and Product leadership to scale our ARR growth and support land and expand strategies.
Holistic Ownership: Connect daily marketing execution—from product marketing to demand gen—to the broader success of the company and our mission.
Disciplined Innovation: Lead the team to fearlessly tear down old marketing playbooks to build something better, while maintaining the discipline required for a brand that users trust for mission-critical infrastructure.
This role could be a fit for you if you bring:
Experience: You have 10+ years of marketing leadership in the dev-tool or infrastructure space, with a proven track record of scaling startups through Series B and beyond.
Data Mastery: A track record of using quantifiable achievements—not just activities—to prove marketing ROI.
Strategic & Opinionated Mindset: You don't just follow trends; you have deep, experience-based perspectives on cloud-native dynamics and aren't afraid to challenge the status quo.
The "Wow" Mentality: You measure success by the experience generated for both your internal team and our customers. You are a "supportive elevator" who drives your team to new heights.
Cognitive Flexibility: You view feedback as an "upgrade path" and are willing to abandon prior assumptions when presented with new evidence.
AI-Native Workflow: You naturally integrate AI tools to automate routine marketing tasks and brainstorm at scale, keeping our lean team punching above its weight class.

Requirements

• Experience: You have 10+ years of marketing leadership in the dev-tool or infrastructure space, with a proven track record of scaling startups through Series B and beyond.
• Data Mastery: A track record of using quantifiable achievements—not just activities—to prove marketing ROI.
• Strategic & Opinionated Mindset: You don't just follow trends; you have deep, experience-based perspectives on cloud-native dynamics and aren't afraid to challenge the status quo.
• The "Wow" Mentality: You measure success by the experience generated for both your internal team and our customers. You are a "supportive elevator" who drives your team to new heights.
• Cognitive Flexibility: You view feedback as an "upgrade path" and are willing to abandon prior assumptions when presented with new evidence.
• AI-Native Workflow: You naturally integrate AI tools to automate routine marketing tasks and brainstorm at scale, keeping our lean team punching above its weight class.

Nice To Haves

• Technical Depth: You can speak with authority on Kubernetes, GPUs, and the "hard multi-tenancy" use cases that define our competitive edge.
• Community Roots: Experience growing large-scale open-source communities (CNCF experience is a major plus).
• Idea Meritocracy: You thrive in environments where the best idea wins, regardless of who it came from.

Responsibilities

• Category Creation: Establish vCluster as the de facto standard for running Kubernetes on AI infrastructure, moving the market away from inefficient and cumbersome legacy systems and homegrown solutions that don’t scale and are a nightmare to operate.
• Growth Strategy: Drive more viral, product-led, and zero-touch adoption for our open source and free offerings, ensuring this groundswell momentum (40M+ downloads) ultimately translates into AI infra and enterprise opportunities.
• Revenue Alignment: Partner closely with Sales and Product leadership to scale our ARR growth and support land and expand strategies.
• Holistic Ownership: Connect daily marketing execution—from product marketing to demand gen—to the broader success of the company and our mission.
• Disciplined Innovation: Lead the team to fearlessly tear down old marketing playbooks to build something better, while maintaining the discipline required for a brand that users trust for mission-critical infrastructure.

Benefits

• Competitive Salary: We offer a competitive compensation package, including equity.
• Platinum-Level Insurance: Health, dental, vision, and life Insurance, including plans for you and eligible dependents (benefits vary depending on country).
• Flexible Working Schedule: You have a doctor’s appointment or need to head to the supermarket to get groceries at 2pm? We won’t have an issue with that. To us, results matter more than clocking in and out at the same time every day.
• Workplace Flexibility: We’re very flexible about where you work. We know things can change in life and we’re happy to adjust the work environment for you along the way.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed