VP of Marketing

Virtual Agent • Phoenix, AZ

322d • $180,000 - $200,000

About The Position

Vaco Phoenix is looking for a VP of Marketing for a top client in the cybersecurity industry. The VP of Marketing will be responsible for overseeing the companies marketing vision and growth as well as driving business strategies through content development and collaborative marketing. This is an in-office role, located in Scottsdale, AZ and looking to hire immediately!

Requirements

• Minimum 5 years in a Senior Marketing role.
• Bachelor's degree in Marketing, Communications, or a relevant field.
• Experience in Cybersecurity or SaaS environments.
• Proven track record of designing and implementing successful marketing campaigns for commercial growth.

Responsibilities

• Shape and oversee the company's marketing strategy.
• Manage Demand & Lead Generation and the company's online presence.
• Plan and manage the marketing budget.
• Create content for web, email, social media, paid ads, and other materials.
• Lead projects for current and future product messaging.
• Monitor and improve marketing campaigns.
• Maximize outreach to the community for business growth.
• Launch incentive programs like referral initiatives.
• Work with the Sales team to generate quality leads.
• Direct content for the website and marketing materials.
• Ensure collaboration with Sales and Product teams.
• Integrate CRM methods into marketing strategies.
• Organize and attend industry events as needed.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Administrative and Support Services
• Education Level: Bachelor's degree