VP of Global Marketing

Fujifilm • Raleigh, NC

388d • Remote

About The Position

The Vice President of Global Marketing and Communications at FUJIFILM Diosynth Biotechnologies will lead all internal and external marketing efforts for the global business. This role requires collaboration with key stakeholders to enhance marketing strategy development and execution, particularly within the biotech/biopharma industry. The VP will be responsible for establishing best practices, driving the global marketing strategy, and ensuring effective engagement with the commercial team and customers through innovative digital marketing approaches.

Requirements

• Bachelor's degree required; MBA preferred.
• Minimum 10 years of marketing experience in technology or life sciences organizations.
• Strong B-2-B marketing experience in the US market; global experience is a plus.
• Minimum of five years of marketing leadership experience.
• Experience in designing innovative marketing and communication strategies, leveraging digital approaches.
• Ability to think strategically and analyze consumer and market insights.
• Management experience in strategic and tactical planning, performance management, and project management.
• Successful track record of leading and building strong teams and gaining internal alignment.
• Excellent presentation, oral, written, and interpersonal communication skills.

Nice To Haves

• Experience in the biotech/biopharma industry, specifically for a Contract Development Manufacturing Organization (CDMO).
• Experience with digital marketing strategies and tools.

Responsibilities

• Oversee all internal and external marketing for FUJIFILM Diosynth Biotechnologies globally.
• Collaborate with internal and external stakeholders to enhance marketing strategy development and execution.
• Establish best practices in marketing within the organization.
• Drive the global marketing strategy and execution, focusing on long-term strategic goals.
• Elevate engagement with the commercial team and customers through digital and multichannel marketing.
• Lead a team of 10-12 people globally, fostering creativity and accountability.
• Establish and lead a central Business Value Stream function to deliver a coherent business value stream strategy.
• Act as a thought-leader by attending conferences and engaging with clients.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Industry: Machinery Manufacturing
• Education Level: Bachelor's degree