VP Marketing (f/m/d)
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About The Position
As the VP of Marketing, you will establish and refine the One Company - One Brand messaging, ensuring alignment across all founding partners. You will develop a compelling brand narrative that positions Entirely as the future of AI-driven, composable marketing ecosystems across all stakeholders. Your role will involve leading the external communication strategy, including PR, analyst relations, and thought leadership. You will ensure Censhare's positioning within the Entirely ecosystem remains strong while reinforcing its role as a key player in the marketing supply chain. Additionally, you will drive pipeline acceleration and customer acquisition through multi-channel ABM, digital marketing, and events. You will build a demand generation framework that integrates with sales to maximize MQL to revenue impact and lead partner marketing efforts to drive adoption across the Entirely ecosystem. You will launch strategic marketing programs to promote the Censhare & Marmind integration as the first realization of the Entirely vision and create and execute customer lifecycle marketing strategies to increase engagement and retention. Working closely with product and services teams, you will ensure seamless customer onboarding and launch the Entirely Spotlight Customer Advocacy Program and CAB. Finally, you will develop and lead a partner marketing strategy to enable ISVs, resellers, and agencies within the Entirely ecosystem.
