VP, Digital Brokerage

Alera Group

5h•$200,000 - $225,000•Remote

About The Position

Alera Group is looking to hire a VP, Digital Brokerage for our office, Lumity. The VP, Digital Brokerage is the senior leader responsible for growth, market position, and sales execution for Lumity, an Alera Group company. This is a true player-coach role. The leader builds revenue, develops talent, and sets direction, while staying out of day-to-day service operations. This role requires someone who can sell, lead, and make judgment calls in real time. The VP sets the pace for growth, represents Lumity internally and externally, and ensures strategy turns into results. About Alera Group Alera Group was founded in 2017 and has grown to become the 14th largest broker of U.S. business. We are passionate about our clients’ success in the areas of Employee Benefits, Property and Casualty Insurance, and Financial Services. With a network of offices nationwide, our commitment to collaboration allows us to offer national resources combined with local service. Why Alera Group Make an Impact: Your work supports businesses and individuals in protecting what matters most. Grow With Us: We invest in development, mentorship, and long-term career growth. The Collaborative Way: We believe in accountability, teamwork, and shared success across all offices and lines of business. National Strength. Local Heart: Scale, resources, and expertise — with relationships that feel personal. Why Lumity Lumity is built. The platform exists. The opportunity is real. This role is about taking something with momentum and making it matter at scale.

Requirements

Demonstrated success leading sales teams and driving growth in a multi-location or national organization.
Deep understanding of employee benefits and related commercial models.
Strong business judgment with the ability to balance strategy and execution.
Clear, confident communicator who can influence at all levels.
Comfortable being hands-on when it matters, without defaulting to operating the business.

Nice To Haves

Relevant industry designations such as CEBS are encouraged.
Advanced degrees are a plus, not a requirement.

Responsibilities

Own the Lumity P&L with primary accountability for revenue growth, margin, and expense discipline. This role sets commercial priorities and financial outcomes while service delivery and day-to-day operations remain with designated operations leaders.
Build, lead, and develop a high-performing sales organization.
Deliver sustained organic growth of at least 10% annually and EBITDA growth of 10%.
Personally engage in complex or high-impact sales opportunities when needed.
Drive pipeline development through referrals, partnerships, internal Alera relationships, and direct outreach.
Lead critical stages of the sales process, including discovery, positioning, and finalist presentations.
Maintain a clear view of pipeline health, conversion rates, and forecast accuracy.
Represent Lumity as a visible industry leader through select associations, boards, and events.
Set and execute Lumity’s commercial and growth strategy in partnership with Alera Group leadership.
Translate strategy into clear priorities, targets, and expectations for the sales team.
Lead change initiatives with direct, disciplined communication.
Ensure sales practices align with regulatory, ethical, and compliance standards.
Recruit, develop, and retain top sales talent.
Set clear performance expectations and hold people accountable to results.
Provide ongoing coaching, feedback, and development.
Build a culture that values accountability, professionalism, and continuous improvement.
Strengthen Lumity’s market position through strong client relationships and consistent execution.
Partner with vendors and internal teams to improve client outcomes and support growth.
Act as a steward of the Lumity brand internally and externally.