VP, Corporate Marketing

FastlySan Francisco, CA
124d$296,544 - $335,000Hybrid

About The Position

Fastly helps people stay better connected with the things they love. Fastly's edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers' applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly's customers include many of the world's most prominent companies, including Vimeo, Pinterest, The New York Times, and GitHub. We're building a more trustworthy Internet. Come join us. We're looking for a seasoned Vice President, Corporate Marketing executive to join our amazing Marketing team reporting to the Chief Marketing Officer. You will be responsible for providing leadership and management of Fastly's corporate marketing organization and have direct responsibility for amplifying Fastly's brand so that it is no longer known as “the best kept secret.” You will oversee PR, corporate messaging, branding, design, and content. You will work with other marketing leaders to influence and implement the Fastly marketing and brand strategy, as well as with stakeholders from product groups and functional organizations across the company that rely on corporate marketing services and expertise. You will define, implement and measure strategic, global corporate marketing initiatives that build awareness and consideration for the brand and provide air cover for ongoing marketing and sales efforts.

Requirements

  • 15 + years of experience leading marketing at multiple technology companies. At least 10 years at high-growth enterprise technology company with direct responsibility for global corporate marketing strategy and execution
  • Bachelor's Degree
  • Extensive experience running successful PR programs (at a public company); proven milestones in securing big stories with major publications as well as trade press
  • A customer fanatic; a candidate that understands that no one can tell our story better than our customers and has demonstrated this in prior roles
  • Ability to manage and plan at both the strategic and operational levels
  • Critical thinking, strategic acumen and market insight: The skill to synthesize competitive trends, market data and customer /consumer insights into a plan of action. Comfortable with ambiguity and change
  • Hands-on, action-oriented leader who can command the respect of his/her superiors, peers and team. Ability to influence team to buy-in fully to the approach and execute goals and objectives with enthusiasm
  • A proven track record identifying, recruiting and developing talent, ability to lead in a growing business
  • Must be an effective written and oral communicator with all stakeholders

Responsibilities

  • Build, develop and retain a results-oriented global team
  • Manage PR relationships globally and guide relevant topical press coverage for the company and external thought leadership placements for key executives
  • Develop a corporate messaging platform that builds upon the developer-friendly image of the company
  • Define and execute the corporate marketing and brand strategy
  • Manage our creative production team (visual, content and video)
  • Partner with global marketing functions, workplaces, sales, investor relations, and the people team in order to project consistent brand & message externally
  • Manage external agencies including PR, branding, and creative services
  • Develop and manage the company's corporate marketing budget
  • Develop, manage and track a system of strategic, operational and tactical metrics to manage resource allocation, outcomes and success

Benefits

  • Comprehensive benefits package including medical, dental, and vision insurance
  • Family planning, mental health support along with Employee Assistance Program
  • Insurance (Life, Disability, and Accident)
  • Flexible Vacation policy and up to 18 days of accrued paid sick leave
  • 401(k) (including company match)
  • Employee Stock Purchase Program
  • 11 paid local holidays
  • 11 paid company wellness days

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What This Job Offers

Job Type

Full-time

Career Level

Executive

Industry

Professional, Scientific, and Technical Services

Education Level

Bachelor's degree

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