Visual Merchandising Manager - UGG

Deckers BrandsLos Angeles, CA
94d$110,000 - $115,000

About The Position

The Visual Merchandising Manager, Global Retail Brand Expression is responsible for supporting the development and execution of retail brand strategy to ensure that UGG retail spaces consistently deliver exceptional consumer experiences aligned with the brand vision. This role will have a seasonal focus and will elevate the brand’s aesthetic through the mapping of intentional journeys, the curation of product and stories, and its elevated presentation for stores. It will involve collaborating with global cross-functional teams to establish the seasonal direction and with regional teams to bring the season to life while ensuring brand consistency across retail touchpoints. This position requires expertise in visual merchandising with an understanding of the go-to-market process, retail creative process, marketing and marketplace, consumer trends, and how it translates into retail direction.

Requirements

  • Proven experience in visual merchandising and/or retail brand, corporate and field in combination.
  • Strong understanding of unique cultural needs and requirements with experience translating and appropriately tailoring global guidelines in a regionally relevant way.
  • Able to navigate and manage complex projects.
  • Comfortable with problem-solving for unique site conditions (pop-ups, internal meeting setups, store openings, etc).
  • Communicates effectively and with a global perspective; develops and maintains professional relationships with internal and external business partners and vendors.
  • Provides and ensures that a high standard of creativity and execution is consistently delivered to all internal and external partners.
  • Operates with a global, strategic, and tactical perspective in setting and achieving expectations.
  • Promotes and cultivates strong interpersonal relationships through effective communication and collaboration, from a strategic global perspective.
  • Builds constructive and effective relationships with industry vendors.
  • Excellent verbal and written communication skills.
  • Able to use independent judgment in performing all duties of the position.
  • Knowledgeable in current trends.
  • Innovative leader when managing projects and understands the value of processes.
  • High degree of integrity with the ability to handle confidential and sometimes highly sensitive matters in the appropriate manner.

Responsibilities

  • Enable the holistic and connected consumer journey for UGG stores.
  • Actively support the UGG stores channel by bringing seasonal stories to life through visual merchandising.
  • Develop seasonal tools and directives that help the regions to adapt and execute best-in-class retail experiences.
  • Support the development and implementation of retail brand strategies to ensure consistent consumer experiences across the retail landscape.
  • Support the execution of seasonal channel plans ensuring alignment with marketing initiatives and retail brand objectives.
  • Assist in gathering insights and implementing tactics that enhance consumer engagement during key brand moments.
  • Develop and direct visual merchandising plans that highlight key products and align with brand messaging.
  • Support the creation of immersive and engaging in-store experiences that enhance brand perception and consumer satisfaction.
  • Work closely with cross-functional teams, including Product, Marketing, and Regional teams, to align visual merchandising with product storytelling and seasonal campaigns.
  • Stay informed about retail trends, competitor strategies, and consumer preferences to support continuous improvement and innovation.
  • Develop and maintain high standards of brand presentation and ensure all retail touchpoints adhere to visual and experiential guidelines.
  • Drive the execution of seasonal directives, managing timelines and deliverables to meet project goals.
  • Provide regular updates and insights on retail brand expression initiatives, consumer feedback, and project outcomes to leadership.
  • Assist in tracking and monitoring budget allocations related to visual merchandising and retail brand initiatives.

Benefits

  • Competitive Pay and Bonuses
  • Financial Planning and wellbeing
  • Time away from work
  • Extras, discounts and perks
  • Growth and Development
  • Health and Wellness
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