Visual Brand Designer-MarCom (80088)

HomeFirst • San Jose, CA

3d • $95,000 - $110,000 • Hybrid

About The Position

The Visual Brand Designer is responsible for bringing HomeFirst’s visual look and feel to life across all marketing channels. Strong visual design skills, creative problem-solving and the ability to tell compelling brand stories using graphic design, UX/web design, video, and photography. The role demands a high attention to detail and craft as well as the ability to create content across print, digital, event/experiences and social channels. Must be mission aligned and able to create work that inspires donors, elected officials and community members to act, give, and get involved.

Requirements

• 5+ years of experience in brand design.
• Bachelor’s degree or related experience. in graphic design, multimedia arts or related field.
• Strong online portfolio or work samples that demonstrate creative execution, design work, video, and photography skills.
• Experience in branding, graphic design, art direction, typography, photography, layouts & grids, and color strategy.
• Ability to translate complex messages into clear and engaging visual content.
• Experience in creative problem-solving and concept development aligned with mission-driven storytelling.
• Multidisciplinary background in brand identities/systems, coupled with experience leveraging digital channels, print and IRL experiences for events.
• Mastery of Adobe Creative Cloud - Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Capcut.
• Video shooting and editing for social platforms.
• Experience in web and user-experience design, particularly on the WIX platform.
• Experience preparing files for both digital usage and print production.
• Ability to juggle multiple projects at once, meet deadlines and collaborate cross-functionally.
• Experience presenting and pitching creative concepts and ideas to leaders and internal/external partners.
• Familiarity with donor databases, project management and marketing tools (Fundraise Up, Constant Contact, Asana, Adobe Express, Canva).
• Experience working with creative teams and vendors (printers, videographers, photographers, web developers).
• Understanding of data-driven decision-making in fundraising and marketing.

Responsibilities

• Design branded content for print, digital and social (collateral, posters, emails, UX/website, social media video and photography, annual reports, event design, signage, etc.)
• Develop original designs, effective layouts, and clear visual hierarchy to transform complex content into engaging and informative marketing materials.
• Create campaign visuals that connect emotionally and drive engagement.
• Develop compelling digital and printed materials for fundraising campaigns, events, programs, reports and more.
• Create graphics and content for owned website that aligns with site goals and metrics.
• Shoot still and video content, edit and create compelling content for social.
• Demonstrate a strategic approach for building a brand through brand architecture.
• Partners with writers, strategists, development leads, outside vendors and other collaborators to co-create content.
• Translate strategic goals into visual concepts and compelling narratives.
• Ensures creative work aligns with brand visual guidelines, is consistent and supports strategic goals.
• Works with Project Management to align timelines, deadlines, and asset delivery.
• Maintains consistent visual identity across all materials, channels, and platforms both on and offline.
• Contribute to evolving the brand creative so it aligns with goals and objectives.
• Help develop templates and tools for internal use
• Create brand systems and design solutions with a high level of craft.

Benefits

• HomeFirst provides comprehensive benefits, including 100% employer-paid medical, dental, and vision coverage and additional wellness options like chiropractic care, mental health support, pet insurance, and an Employee Assistance Program.
• We offer a 401(k)-retirement plan with generous matching, life and disability insurance, flexible spending accounts, commuter benefits, and workers’ compensation.
• Employees enjoy 12 holidays, sick leave, and PTO starting at 15 days annually, increasing with tenure, plus 8 hours of civic engagement leave annually to volunteer.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 51-100 employees