Video Marketing Specialist

Frasco Inc • Irvine, CA

5d • Remote

About The Position

The Video Marketing Specialist will be responsible for planning, producing, and distributing video content that supports brand awareness, lead generation, and client education. This mid-level role requires both creative execution and strategic thinking, with a strong understanding of B2B audiences and professional services marketing.

Requirements

• 3–5 years of experience in video production or video marketing, preferably in B2B or professional services
• Strong proficiency with video editing software (e.g., Adobe Premiere Pro, After Effects, Final Cut Pro)
• Experience filming interviews and corporate content
• Ability to translate complex or sensitive topics into clear, engaging video content
• Strong storytelling, scripting, and visual communication skills
• Experience managing multiple projects and deadlines
• Detail-oriented with high professional standards
• Comfortable working with senior stakeholders and subject-matter experts
• Discreet, trustworthy, and respectful of confidential information
• Self-directed with strong project management skills
• Analytical mindset with creative execution
• Confident, professional on-camera presence
• Strong judgment in balancing authenticity with brand, legal, and confidentiality requirements

Nice To Haves

• Familiarity with LinkedIn and YouTube marketing for B2B audiences
• Motion graphics or animation experience
• Understanding of content marketing and demand generation strategies
• Comfort appearing on camera as a brand representative or social media personality
• Experience creating or contributing to professional social media content for brand or recruitment purposes
• Understanding of employer branding and talent attraction content in a B2B environment

Responsibilities

• Develop video concepts aligned with marketing objectives, campaigns, and buyer journey stages
• Collaborate with marketing, sales, and subject-matter experts to translate complex investigative services into clear visual narratives
• Maintain a video content calendar aligned with broader marketing initiatives
• Serve as an on-camera brand ambassador for select video and social content, representing the firm’s values, professionalism, and culture
• Participate in occasional short-form social media content that supports employer branding and recruitment efforts (e.g., behind-the-scenes, culture highlights, day-in-the-life, careers-focused videos)
• Collaborate with marketing and HR to create authentic video content that attracts talent while maintaining a professional, credible B2B brand presence
• Support the firm’s visibility on platforms such as LinkedIn and other relevant channels through personality-driven, compliant content when appropriate
• Ensure all video content aligns with brand guidelines, tone, and confidentiality standards
• Script, shoot, and edit high-quality video content, including: Brand and explainer videos Thought leadership and educational content Client testimonials and case studies (as appropriate) Social media and website videos
• Manage lighting, audio, framing, and post-production to ensure professional standards
• Create motion graphics, captions, and basic animations when needed
• Work within legal, ethical, and regulatory constraints relevant to investigative services
• Publish and optimize video content across channels (website, LinkedIn, YouTube, email campaigns, sales enablement)
• Adapt long-form content into short-form clips for social media and campaigns
• Apply SEO and platform best practices (titles, thumbnails, captions, CTAs)
• Track and report on video performance metrics (engagement, completion rate, conversions)
• Use insights to refine content strategy and improve future videos

Benefits

• Paid Time Off and Paid Holidays
• Health, Dental, Vision, Employer Paid Life Insurance, Supplemental Health Benefits, Flexible Spending Accounts
• 401K with Company Match

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 251-500 employees