Vice President, Social

HighwireWashington, DC
11d$130,000 - $175,000Hybrid

About The Position

We are seeking a Vice President, Social to join Highwire’s digital and social team and deliver world-class strategies for clients across B2B technology, cybersecurity, professional services, healthcare, energy, and sustainability. Reporting to the SVP/EVP, you will work closely with leadership to implement innovative digital strategies, contribute to high-profile client programs, and mentor a talented team of social and digital strategists. This role offers the opportunity to shape impactful social programs while contributing to new business initiatives and helping clients achieve measurable results.

Requirements

  • 10+ years of experience in marketing, communications, PR, or advertising agency roles.
  • Proven success developing and executing digital and social strategies for clients across B2B technology, cybersecurity, professional services, healthcare, energy, and sustainability.
  • Strong client-facing experience with a track record of delivering measurable results.
  • Expertise in both organic and paid social campaigns, with experience in content strategy and performance optimization.
  • Demonstrated ability to mentor and inspire teams while ensuring high-quality work.
  • Experience contributing to new business development, including pitch support and client growth initiatives.
  • Strategic, data-driven thinker with the ability to adapt voice, tone, and approach for different clients and audiences.
  • Knowledge of social media and content marketing as part of integrated communications programs.
  • Excellent organizational, communication, and leadership skills with the ability to manage multiple projects simultaneously.

Nice To Haves

  • Familiarity with SEO/SEM strategy is a plus, but not required.

Responsibilities

  • Build and maintain strong client relationships, providing strategic counsel and helping clients achieve their social and digital goals.
  • Design, implement, and measure social and digital campaigns across paid, earned, shared, and owned channels.
  • Collaborate with SVP/EVP and account teams to ensure social strategies align with overall client objectives.
  • Oversee content development, creative execution, and social tactics for client programs.
  • Mentor and coach digital associates, providing feedback and supporting their career growth.
  • Provide insights on messaging, content delivery, and audience engagement to maximize impact.
  • Participate in new business efforts, including contributing creative ideas, pitch materials, and client case studies.
  • Stay current on social media trends, platforms, and emerging technologies, sharing insights internally and externally.
  • Support agency operations by mentoring staff, prioritizing responsibilities, and promoting best practices.
  • Represent Highwire at professional events to build thought leadership and industry connections.

Benefits

  • Competitive salary with merit-based opportunities for growth
  • Flexible hybrid work model tailored to your schedule and lifestyle
  • Generous vacation policy, including extended summer and winter breaks
  • Early log-off on Fridays through our Empower Hours program
  • 401(k) plan with employer matching
  • Comprehensive medical, dental, and vision coverage, plus FSA options
  • Paid parental leave benefits
  • Commuter benefits
  • Annual Growth Mindset Stipend for books, events, or learning experiences
  • Monthly technology reimbursement
  • Wellness benefit program for mental and physical health
  • Donation matching program
  • Mentorship and ongoing professional development opportunities
  • Monthly recognition and team celebrations
  • Employee referral and new business referral bonuses
  • Quarterly Highwire events and team gatherings
  • Dog-friendly office environment
  • A supportive, inclusive, and collaborative workplace where you can grow and do your best work
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