Vice President, Sales & Marketing

About the position

Shimadzu Scientific Instruments is seeking a Vice President of Sales & Marketing to join our team! In this role, you will lead all aspects of sales, marketing and business development, crafting strategies to enhance market competitiveness, pricing and revenue growth in the U.S. and select international markets. You'll work closely with internal teams, Shimadzu Corporation, distributors, and partners to achieve annual sales goals and expand market share. By identifying market trends, setting clear quotas and fostering strong relationships, you'll guide SSI toward sustained success. This role also involves leading and inspiring high-performing teams, building cross-departmental cooperation, and adapting job functions as needed to ensure equal opportunities for all employees, making it a pivotal position in driving Shimadzu's mission forward.

Responsibilities

• Develop and implement short and long-term sales and business development strategies for Shimadzu product lines.
• Drive the sales function by creating national and international business plans to achieve annual revenue goals.
• Monitor and analyze sales performance against targets.
• Nurture key customer, distributor and partner relationships while expanding the customer base.
• Develop competitive pricing policies, discounts, and terms and conditions.
• Build and maintain a high-performing sales team through recruitment, training, compensation and performance management.
• Implement training programs, including succession planning and provide coaching and mentorship to sales managers.
• Manage departmental budgets and expenses.
• Represent Sales and Marketing on the SSI Executive Committee.
• Define sales territories, set regional quotas and establish sales offices.
• Oversee sales compensation, commission and incentive programs.
• Maintain accountability for demo inventory.
• Partner with the VP of Service on service contracts and customer support.
• Research, select and implement sales and marketing technology solutions.
• Develop and implement short and long-term marketing and business development strategies for Shimadzu product lines.
• Monitor and analyze marketing performance against goals.
• Identify and pursue new product opportunities and market trends.
• Evaluate new products for market fit and develop launch strategies.
• Develop expertise in market needs and future trends within the industry.
• Build and maintain relationships with third-party partners.
• Analyze SSI's performance against competitors.
• Advise Shimadzu Corporation on U.S. market trends and competition.
• Build and manage a high-performing marketing team.
• Implement training programs and succession planning and provide coaching and support to marketing managers.
• Represent Marketing on the SSI Executive Committee.
• Partner with Marketing Communications on lead generation programs, application notes and technical marketing materials.
• Research, select and implement marketing technology solutions.

Requirements

• Bachelor's degree in a scientific or business-related field; advanced degree preferred.
• 15+ years of experience in sales and/or marketing in the analytical instrumentation industry OR at least 4 years of demonstrated success in an executive leadership role (VP level or equivalent).
• Proven track record of developing and executing successful sales and marketing strategies.
• Excellent collaboration and teamwork skills, with a demonstrated ability to foster a results-oriented, team-driven environment.
• Willingness to travel domestically and internationally as needed.

Nice-to-haves

• MBA

Benefits

• Competitive Compensation - Day 1 Benefits & Competitive Salary
• Retirement Benefits - Matching 401K & Profit-Sharing Program
• Professional Growth - Clear pathways for Career, Leadership and Personal Development
• Health Benefits - Flexible Spending/Health Savings Accounts
• Work-Life Balance - Generous & Front-Loaded Paid Time Off Plan
• Education - Tuition Assistance Program for both graduate and undergraduate levels
• Insurance Perks - Pet Insurance, optional Identity theft, legal pre-paid and critical care buy-up insurance benefits, generous company paid life insurance & short-term disability programs
• Work Flexibility - Business casual Dress Attire & casual (jeans) Friday!
• Employee Engagement - Employee Resource Groups to network, build a sense of community and enhance one's career and personal development