Vice President, Public Affairs

OptimalWashington, DC
4dHybrid

About The Position

The Vice President of Public Affairs leads strategic growth within the public affairs, nonprofit, and advocacy sectors. This executive-level role is responsible for shaping agency visibility in values-driven markets, cultivating long-term client relationships, and managing a team to expand mission-aligned business. The VP partners with senior leadership to guide pitch strategy, external presence, and revenue performance.

Requirements

  • 10+ years of experience in public affairs, campaign strategy, or mission-driven business development, preferred
  • Proven experience managing sales pipelines, securing high-value contracts, and scaling strategic client work
  • Deep understanding of political, nonprofit, or foundation funding ecosystems
  • Demonstrated ability to lead teams and represent complex offerings externally
  • Strong writing, presentation, and relationship-building skills
  • Familiarity with Salesforce or similar CRM tools

Responsibilities

  • Direct the agency’s new business strategy in the advocacy and public affairs sectors.
  • Oversee development of high-impact proposals, RFP responses, and pitch materials tailored to mission-driven audiences.
  • Build and maintain strong relationships with consultants, foundations, advocacy organizations, and aligned agency partners.
  • Serve as lead executive on large-scale campaigns, policy initiatives, and coalition-based pitches.
  • Guide internal strategy sessions to align offerings with public affairs market trends.
  • Represent the agency at advocacy conferences, policy events, and values-aligned networking opportunities.
  • Collaborate cross-functionally to ensure proposals reflect cultural competence, audience expertise, and equity principles.
  • Contribute to long-term planning, budgeting, and performance analysis for the public affairs vertical.
  • Oversee team reporting and ensure CRM accuracy for forecasting and performance tracking.
  • Submit expense reports and timesheet approvals accurately and on time.
  • Perform other duties as assigned.

Benefits

  • Base salary that commensurates with experience with an opportunity for limitless earning potential via commissions.
  • Open leave (paid time off)
  • Paid leave for new parents
  • Medical, Dental, and Vision with Nationwide Coverage
  • Flex Spending Plan
  • Employee Assistance Program
  • 401K with company matching
  • Student Loan Repayment Program
  • Professional development opportunities
  • Rewards and recognition programs
  • Mobile phone & home internet reimbursement and much more!
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