VP, Product Marketing, Data Security & Governance

Proofpoint•Sunnyvale, CA

7h•Hybrid

About The Position

At Proofpoint, we are the leader in Human-Centric Security. We are looking for a Vice President of Product Marketing to lead the GTM engine for our Data Security & Governance business unit. This is a strategic leadership role for a "Doer/Manager" who can operate at the intersection of Strategy, Product, and Sales. You will be the primary marketing counterpart to the EVP/GM of the Business Unit and the SVP of Product Management, responsible for defining how the world secures data in the age of AI Agents. Your mandate is to move the market beyond "Legacy DLP." You will position Proofpoint as the only platform that converges Data Security (DLP, DSPM, Insider Threat) with Intelligent Governance (Archiving, Compliance), ensuring customers can adopt AI safely without risking their data or their reputation.

Requirements

15+ Years of Experience: Proven success in B2B cybersecurity marketing, with at least 8+ years in a leadership role (VP or Sr. Director).
Domain Mastery: Deep, "hands-on" knowledge of the Data Security landscape (DLP, CASB, SSE, DSPM).
Governance Fluency: You understand that "Security" and "Compliance" are two sides of the same coin. You can speak credibly about archiving and risk without losing your edge as a security leader.
The "Doer/Manager" Hybrid: You have managed large teams but still take pride in writing the keynote abstract or reviewing the launch blog yourself.
Experience operating in a high-growth public company or late-stage private equity environment. You understand the cadence of quarterly earnings, analyst relations, and GTM forecasting.

Responsibilities

Category Leadership: Define and own the narrative for Human-Centric Data Security. You will articulate a clear vision that connects the dots between stopping data loss (Security) and ensuring regulatory compliance (Governance).
Strategic Product Interlock: Partner lock-step with Product Management to influence the roadmap. You will translate technical innovations in DSPM and AI Data Governance into business value that resonates with both the CISO (Security) and the Chief Risk Officer (Compliance).
Lead & Scale: Manage, mentor, and inspire a high-performing, distributed Product Marketing organization You will foster a culture of technical depth and high-velocity execution.
Sales Velocity & Competitive Edge: Own the "win." You will direct the creation of battlecards and plays that dismantle competitors (Zscaler, Netskope, Microsoft Purview) by proving that true data security requires deep visibility into human behavior and compliance context.
Executive Evangelism: Serve as the primary external face of the business unit. You will represent Proofpoint at analyst briefings, customer advisory boards, and industry keynotes, confidently discussing everything from GenAI risks to SEC regulations