Vice President, Pricing and Packaging Strategy

Sprout General Referrals

121d • $234,960 - $352,440

About The Position

Sprout Social is hiring a Vice President of Pricing and Packaging Strategy to join the Product team. This role will report to the Chief Product Officer. As a member of Sprout’s Product team, you’re an integral part of empowering and inspiring our customers and driving the growth of our business. As a true partner to Revenue and Marketing, we are accountable for driving significant business upside through new business acquisition, customer growth, and retention tied to the actions we take in pricing and packaging. We put our customers at the center of everything we do, we’re driven by results, and we’re passionate about our impact on the overall health of Sprout. As individuals, there’s no shortage of opportunities to learn and grow in your current role and beyond. We want you to do your best work, be creative, and take calculated risks.

Requirements

• 12+ years of experience working in SaaS businesses.
• 5+ years of experience leading pricing and packaging work for a B2B SaaS organization, including 3+ years managing teams.
• Familiarity with user-based or seat-based pricing as well as alternative pricing models like consumption, interaction or resolution based pricing.
• Deep experience with SaaS pricing models, tools, and processes, including running pricing analysis such as Van Westendorp analysis, Gabor Granger and Max Diff.
• Significant experience communicating, influencing, and working cross-functionally with technical and non-technical stakeholders at all levels, including the C-Suite.

Nice To Haves

• Experience working with pricing platforms such as Qualtrics, Conjointly.
• Undergraduate degree in a STEM discipline; advanced STEM degree is a plus.

Responsibilities

• Define, lead and manage all aspects of the global pricing and packaging strategy for current and future products, incorporating competitive insights, financial analysis and customer feedback.
• Lead a small team of pricing and packaging strategists.
• Use analytics, data and research to proactively identify opportunities for pricing and packaging improvements and model the impact of changes using product usage, retention, and financial data.
• Partner with Product, Sales, Customer Success, Finance, and Marketing to determine pricing strategies within product roadmaps, drive market intelligence, revenue growth and education, while leading pricing governance through a cross-functional Pricing Committee to ensure consistent policies and key decision-making.
• Rigorously monitor performance, tracking the effectiveness of pricing strategies and making adjustments to optimize results.
• Conduct in-depth qualitative and quantitative customer research, model monetization scenarios, and execute programs.
• Own the project management of any new pricing and packaging proposal through the various stages of stakeholder involvement to ultimate market roll-out.

Benefits

• Insurance and benefit options that are built for both individuals and families.
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program.
• High-quality and well-maintained equipment.
• Wellness initiatives to ensure both health and mental well-being of our team.
• Ongoing education and development opportunities via our Grow@Sprout program.
• Growing corporate social responsibility program.
• Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: Bachelor's degree
• Number of Employees: 1,001-5,000 employees