Vice President of Sales and Marketing

Car Keys Express • Louisville, KY

92d

About The Position

The Vice President of Sales and Marketing is a senior leadership role responsible for the success of the company's sales strategies and marketing initiatives across all platforms and channels. Reporting directly to the CCO, this leader will drive high-level strategic planning, market expansion, customer engagement, brand development, and alignment with organizational growth goals.

Requirements

• Bachelor's degree in Business, Marketing, or related field; MBA preferred.
• Minimum of 10 years in sales with at least 5 years of progressive leadership.
• Proven success in sales leadership roles with national scope and multimillion-dollar revenue goals.
• Strong B2B experience, particularly in retail and vendor relationships (automotive sector preferred).
• Experience managing large national accounts and complex B2B sales cycles.
• Familiarity with CRM platforms and analytics tools.
• Willingness to travel as needed to support client relationships and field operations.

Nice To Haves

• Automotive vendor or aftermarket industry experience strongly preferred.
• High emotional intelligence with an ability to inspire and lead high-performing teams.
• Exceptional analytical skills and business acumen.
• Adept at negotiation, strategic planning, and competitive market positioning.
• Ability to prioritize, delegate, and oversee multiple concurrent initiatives.
• Excellent written and verbal communication and presentation skills.

Responsibilities

• Develop, lead, and implement company-wide sales strategies that increase revenue and expand market share.
• Lead and mentor direct reports including the National Sales Director, Sr. National Account Managers, Strategic Account Managers, Director of Marketing & Communications, and Ecommerce Manager.
• Act as a key business partner to the C-Suite team in setting growth strategy and driving performance.
• Create and execute annual sales and marketing plans aligned with company goals.
• Build and maintain strategic relationships with top clients and vendor partners.
• Monitor performance metrics and provide detailed reporting to executive leadership.
• Collaborate with Product Development, Operations, and Finance to support go-to-market initiatives.
• Ensure all marketing and branding efforts align with customer engagement strategies and sales goals.
• Oversee budget development, forecasting, and ROI evaluation for sales and marketing initiatives.
• Guide the team in developing custom sales programs and campaigns tailored to large retailers and industry partners.
• Represent the company at industry events, trade shows, and with major clients.
• Lead cross-functional planning and ensure consistent messaging and service across all customer-facing departments.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Industry: Wholesale Trade Agents and Brokers
• Education Level: Bachelor's degree