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The Vice President of Marketing and Communications (VPMC) at Texas Southern University provides strategic leadership for the Division of Marketing and Communications, overseeing the Office of Marketing and Communications and KTSU-FM. Reporting directly to the President, the VPMC is responsible for enhancing the university's brand and visibility through effective communication strategies, marketing campaigns, and crisis management. This role involves developing a comprehensive marketing strategy to attract students, engage alumni, and promote the university's mission and values both internally and externally.