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The Vice President of Consumer Marketing for North America will be responsible for leading the strategic development and execution of all consumer-focused marketing initiatives. This role requires a visionary leader with a deep understanding of consumer behavior, brand management, digital, social and experiential marketing, and data-driven decision making. The VP of Consumer Marketing will work closely with cross-functional teams to drive growth, enhance brand equity, and ensure consistent messaging across all consumer touchpoints. The VP will report directly to the CMO, NA and is a key member of the executive leadership team and will also work closely with the Chief Brand Officer and Global head of Sponsorships. The Vice President of Consumer Marketing will have the opportunity to make a significant impact on the company's growth and success. Join us and be part of a dynamic, forward-thinking organization committed to excellence in consumer marketing!