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In this executive leadership role, the VP, Integrated Marketing & Brand Strategy will shape Vuori's global brand narrative and drive high-level decisions that ensure the company's continued market leadership. This role will craft compelling storytelling to position Vuori as a category leader while aligning with brand values and business objectives. The VP will lead cross-functional teams to execute multi-season strategies, driving both seasonal campaigns and long-term brand growth. With a strong understanding of consumer insights, innovation, and data-driven strategy, the ideal candidate will have a proven track record in leading high-performing teams and optimizing content and go-to-market strategies.