Vice President Brand Strategy
Cracker Barrel•Lebanon, TN
472d
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About The Position
The position is responsible for developing and implementing strategic plans to enhance and promote Cracker Barrel's brand image and reputation. This role involves leading a team of brand strategists, collaborating with various departments, and ensuring brand consistency across all touchpoints. The individual will conduct market research, oversee brand partnerships, and manage brand equity to drive growth and differentiation in a competitive landscape.
