Vice President, B2B Marketing
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About The Position
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. The US Integrated Marketing & Communications (IMC) team drives the growth of Mastercard's brand value, strength, perception, and trust among B2C and B2B audiences, showcasing how Mastercard and Priceless help expand and deepen customer relationships. Reporting to the Senior Vice President, the VP, B2B Marketing (Business Development & Partnerships) is a key leader, serving as the primary IMC representative supporting business growth and expansion. Leveraging Mastercard's extensive assets and the iconic Priceless brand, this leader will establish a strategic marketing-sales approach, develop brand-centric engagement tools and materials, and lead high-impact pitches and presentations to secure new business with US customers. This role collaborates across multiple Mastercard functions-business development, issuers, merchants, D&S, finance, and legal-to deliver value to partners. It contributes to brand growth by generating new revenue and GDV for Mastercard and introducing innovative approaches to monetize campaigns and marquee events.
