Veteran Community Liaison (Business Development)

American Addiction CentersBoise, ID
104d

About The Position

American Addiction Centers (AAC) is a leading provider of comprehensive addiction treatment services, dedicated to helping individuals overcome substance use disorders and achieve long-term recovery. With facilities nationwide, AAC offers evidence-based treatment programs tailored to meet the unique needs of each patient, including specialized care for veterans and active-duty military personnel. Our mission is to provide high-quality, compassionate care in a supportive environment, empowering individuals to regain control of their lives and rebuild healthy, fulfilling futures. Through cutting-edge therapies and a commitment to clinical excellence, AAC strives to be a trusted partner in the journey to recovery. In this role, you will serve as a critical liaison between VA centers and our treatment facilities, and advocate to veteran by helping veterans in need of addiction treatment by fostering strong referral relationships. Through targeted outreach, data-driven strategies, and collaboration with admissions and clinical teams, you will be responsible for building and maintaining a network of VA and military community partners. Your efforts will ensure a seamless patient referral process while driving the growth of our veteran-focused treatment programs.

Requirements

  • Bachelor’s degree in business, marketing, healthcare administration, or a related field is preferred.
  • Must have 3-5 years of experience in outside sales or business development, specifically within healthcare or behavioral health settings.
  • Proven success in managing relationships with VA centers, military organizations, or community health providers.
  • Familiarity with CRM systems, particularly Salesforce, and experience managing referral pipelines and sales metrics.
  • Strong relationship-building and communication skills to foster trust with VA centers and referral partners.
  • Excellent presentation and public speaking skills for delivering educational in-services and tours.
  • Data-driven approach to prospecting, with the ability to analyze trends and adjust strategies to achieve KPIs.
  • Ability to adapt to frequent priority changes.

Nice To Haves

  • Relevant certifications in behavioral health, addiction treatment, or veteran services are advantageous.
  • Extensive industry knowledge and experience can be considered in lieu of formal education.

Responsibilities

  • Identify and target military and VA referral sources through cold calls and follow-up outreach when phone attempts are unsuccessful.
  • Develop and execute strategic outreach plans, including a focus on diversifying referral sources with at least five different community partners per month.
  • Reactivate inactive community partners and transition partners from referral-only to active admissions.
  • Respond immediately to inquiries and referrals.
  • Track all outreach efforts and referral metrics in Salesforce, ensuring 95% accuracy in recording activities.
  • Analyze referral data to identify trends in community partner engagement and refine strategies for increasing referrals and admissions from VA sources.
  • Conduct in-person or face-to-face meetings with existing community partners daily, ensuring strong relationship management and retention.
  • Deliver at in-service presentations per month to educate partners on the company’s treatment programs for veterans.
  • Actively maintain relationships with referral sources by providing resources, tours, and timely follow-up for continued engagement and satisfaction.
  • Attend & participate in local events and conferences where applicable.
  • Maintain accurate records of all interactions, meetings, and referral activities in Salesforce, ensuring that all outreach is properly documented and tracked.
  • Schedule meetings, tours, and presentations with community partners, and ensure timely follow-ups are logged in the CRM.
  • Use Salesforce to track the development of community partners, monitoring their transition from referral-only to active admissions status.
  • Serve as a liaison between VA centers and the company’s treatment facilities and advocate to veterans ensuring smooth communication and coordination between the referral source and the admissions departments for timely patient placement.
  • Communicate with veterans on referral options and educate veterans on the process.
  • Work closely with the admissions and inside call center teams to coordinate patient placements and provide timely updates on referral status.
  • Collaborate with clinical staff to ensure that veterans referred for treatment receive appropriate care and attention based on their specific needs.
  • Share feedback and insights from community partners to improve the effectiveness of VA outreach initiatives across the organization.

Benefits

  • Equal opportunity employer.
  • Reasonable accommodations for individuals with disabilities.
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