(USA) Staff, Product Manager, Display Ads
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About The Position
As a Staff Product Manager for Display Ads at Walmart Connect, you will be an integral part of a dynamic and cross-functional team dedicated to developing cutting-edge Advertising Technology Products and Solutions. Your primary focus will be on enhancing the shopping journeys of Walmart customers while delivering exceptional performance for our retail brands. This role is ideal for individuals who thrive on tackling complex and meaningful challenges in a fast-paced environment. You will play a pivotal role in reimagining how brand advertisers engage with their customers through display ads, contributing to the creation of a next-generation retail media-focused ad platform that delivers relevant advertisements to Walmart customers and high-performance results for advertisers. In this position, you will drive the entire product lifecycle, which includes defining requirements, conducting research, analyzing metrics, drafting technical specifications, overseeing development, managing testing processes, and launching products. You will be responsible for defining the vision and strategies for your product family, leveraging your domain expertise and best practices from both internal and external sources. Identifying market opportunities, building compelling business cases, and securing approval for objectives will be key components of your role. You will also be tasked with developing and enhancing products by managing product roadmaps, aligning business and technical needs, analyzing customer and product data, and transforming customer insights into actionable initiatives. Your ability to determine rollout strategies and manage risks will be crucial. Building collaborative relationships with key stakeholders is essential, as you will need to drive priorities that align with business goals, communicate effectively about product roadmaps, and gain buy-in from executive leadership. Additionally, you will conduct industry and competitive analyses to stay abreast of emerging trends in the advertising industry, which will help you identify new opportunities. Partnering with internal advertising sales teams and Walmart retail teams will be vital in creating unique and compelling experiences that benefit both shoppers and advertising clients.
