US Senior Marketing Manager - LYNPARZA

AstraZeneca • Gaithersburg, MD

1d • Onsite

About The Position

AstraZeneca is a global, science-led, patient-focused pharmaceutical company. We are leading a revolution in oncology to redefine cancer care. Our bold ambition is to eliminate cancer as a cause of death!
The US Senior Marketing Manager, Oncology DDR is accountable for the strategy and tactical execution of all non-personal, HCP-facing promotion deliverables required to drive the brand strategy for the investigational novel combination in endometrial cancer (DUO-E) and ovarian cancer (DUO-O) in the US.

The US Senior Marketing Manager, Oncology DDR will report into the Head of US Marketing, DDR within the G2 Franchise and also work in close collaboration with Breast cancer counterparts within the Oncology Business Unit. LYNPARZA is a key molecule in the G2 portfolio which relies heavily on non-personal and digital promotion in the years prior to loss of exclusivity. The Marketing Manager will be charged with developing and driving robust NPP plans and collaborating successfully with key cross-functional partners.
This position is based on-site at our Gaithersburg, MD campus, headquarters.
Recognizing the importance of individualized flexibility, our ways of working allow employees to balance personal and work commitments while ensuring we continue to create a strong culture of collaboration and partnership by engaging face-to-face in our offices 3 days a week. Our head office in Gaithersburg, MD is purposely designed with collaboration in mind, providing space where teams can come together to strategize, brainstorm and connect on key projects.

Requirements

• Bachelor's Degree in relevant field
• 1-2 years of experience in the pharmaceutical or healthcare industry. This includes managed markets, brand marketing, sales, market research/analytics, or business planning.
• 1-2 years of media experience or knowledge of channel strategies and objectives, and performance metrics
• Excellent oral and written communication skills; ability to clearly and concisely communicate complex content
• Ability to manage complex projects and remain focused in ambiguity
• Demonstrated ability to work in matrixed environment
• Strong business insight skills, as role is responsible for managing multiple program budgets, timelines, process and procedures
• Demonstrated ability to lead without authority
• High capability at working collaboratively, thinking strategically and operating effectively in a rapidly evolving and competitive marketplace
• High ethical standards and personal integrity

Nice To Haves

• MBA or PharmD in relevant field
• Oncology, rare disease, or specialty care experience highly preferred
• Understanding of U.S. Oncology landscape including Community oncology and Hospital oncology dynamics, GPOs, Payer landscape, Specialty Pharmacy stakeholders & Precision Medicine
• Experience in NPP / Omnichannel / media strategy
• Experience working in ‘commercial alliance/partnership’ environment

Responsibilities

• Accountability for the non-personal promotion execution and planning for LYNPARZA with input into brand strategy
• Execution of all GPO initiatives for LYNPARZA and development of any training or communications required for execution
• Identification and execution of innovative digital opportunities to enhance channel mix and deliver on brand strategic imperatives in novel ways
• Ensuring alignment with the brand strategy as well as regulatory, legal and compliance
• Lead indication media budget and associated AZ processes
• Handle partner agency relationships, workflow and related project budgets – including timely operations (e.g. POs, invoices, etc.)

Benefits

• qualified retirement program [401(k) plan]
• paid vacation and holidays
• paid leaves
• health benefits including medical, prescription drug, dental, and vision coverage

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level