Trade Up Customer Service Representative
About The Position
Top performers deserve top opportunities—come grow your career with a team that invests in its people! At Harnish Auto Family, people matter. As a family-owned dealership group serving the Puget Sound for more than 40 years, we focus on building strong teams, supporting our communities, and providing employees with opportunities to grow and build lasting careers. Job Summary: The Trade-Up Sales position is responsible for generating vehicle upgrade and acquisition opportunities by proactively engaging service drive customers and existing dealership customers.This role focuses on: Converting service customers into vehicle sales Acquiring desirable pre-owned inventory directly from customers Supporting used inventory needs through internal sourcing Increasing customer retention and reducing lost-to-market trades
Requirements
- Previous sales, customer service, or automotive dealership experience preferred.
- Strong communication and interpersonal skills with the ability to build relationships with customers and team members.
- Self-motivated with a strong work ethic and a drive to achieve individual and team goals.
- Professional appearance and positive, customer-focused attitude.
- Ability to work in a fast-paced, performance-driven environment.
- Basic computer proficiency and ability to learn dealership software and CRM systems.
- Strong organizational skills and attention to detail.
Responsibilities
- Maintain strong knowledge of current new car inventory, incentives, and Trade-Up offers.
- Review daily service appointments using the Care Connect Program portal to analyze equity positions and identify qualified customers.
- Initiate face-to-face conversations to introduce Trade-Up Program and present upgrade opportunities on digital handouts to eligible customers.
- Explain benefits of trading up to a new Subaru, including updated safety features.
- Collaborate with service and sales departments to ensure a smooth handoff.
- Capture and log all customer interactions in CRM with detailed notes and outcomes.
- Follow up with leads and interested, unsold customers and maintain long-term relationships.
- Provide backup support on the showroom floor when scheduled/required.
- Conduct yourself in a professional manner that supports our culture and the Subaru Love Promise.
- Schedule in-dealership appointments and track activity using our CRM.
- Present trade values and monthly payment options to customers.
- Manage process for outbound emails, text messages and phone calls prior to and post customer service visits.
Benefits
- Competitive pay with performance-based opportunities
- 401(k) with company match
- Health, dental, and vision insurance + Free Life Insurance
- Paid Time Off
- Ongoing training and career development
- Opportunities for advancement within a growing dealership group
- A supportive, team-oriented work environment
- Stability with a long-standing, family-owned company
- Employee events and community involvement
- The opportunity to build a long-term career in the automotive industry
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
