Trade Marketing Manager, Texas

JuneShine Brands • Austin, TX

71d • $110,000 - $120,000

About The Position

Own the go-to-market programs that connect JuneShine Brands, Sales, and our consumers - bringing our portfolio to life and driving meaningful growth! Reporting to VP of Marketing, you’ll lead the strategy and execution of trade and field marketing across the JuneShine Brands portfolio - JuneShine, Flying Embers, Willie’s Remedy+ and more! As the connector between Brand, Sales and our distributor network, you’ll build and activate programs that move product, build loyalty, and make our brands impossible to miss. You’ll use insight-driven strategy to shape retail, event, and partnership activations that deliver real growth in every market. If you’re a builder at heart — someone who can turn big brand ideas into real-world moments that drive velocity, volume, and visibility — this role is for you.

Requirements

• Must be 21 years of age or older at the time of application
• Minimum of 5 years trade marketing experience in the beverage industry (wine, spirits, beer, or THC)
• Must be based in Austin, Dallas or Houston TX with reliable transportation
• Proven experience developing and executing trade marketing strategies across retail, on-premise and off-premise channels
• Strong experience working with distributor networks and retail partners
• Strong presentation, communication and project management skills
• Demonstrated ability to negotiate and manage high-value partnerships and sponsorships
• Experience managing marketing budgets and driving measurable ROI
• Proficiency with marketing analytics platforms/tools (IRI, Nielsen, VIP) to inform decisions
• Willing and able to travel 8-12 days per month (including overnights as needed)

Nice To Haves

• Experience with multi-brand portfolios or national-level trade programs
• Experience managing or building teams
• Comfortable working in fast-paced, high-growth, entrepreneurial environments
• Passion for building brands that stand out in competitive markets

Responsibilities

• Lead trade and field marketing strategy across the JuneShine Brands portfolio, including retail, events, festivals, partnerships, samplings and promotions (10–25% field execution)
• Develop and executive go-to-market plans by brand, channel, and region, including localized market activations, ensuring alignment with sales goals and distributor networks
• Manage annual marketing calendars and campaigns, including creative assets, selling materials, and promotional programs
• Build and activate partnerships with key retail and distributor partners, negotiating opportunities to maximize ROI and brand impact
• Collaborate cross-functionally with Sales, Brand, Creative, Media, PR and Operations to ensure seamless execution of programs
• Own divisional A&P budgets and marketing metrics, using data and insights to optimize spend and measure success (velocity, volume, visibility)

Benefits

• Unlimited Paid Time Off
• Healthcare coverage: up to 90% company contribution for employees and 25% for dependents
• Voluntary vision, dental, and accidental plans
• 401(k) with up to 4% company match
• 12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift
• Booch, spirit, beer, and soft good perks
• And more!

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 11-50 employees