The Director, Retail Product Marketing

About the position

Microsoft continues to invest in solutions for the Retail industry, bringing tailored solutions, working closely with retailers, broader partners ecosystem and leveraging Microsoft technology against the specific requirements of the industry. Investments in data platforms and Artificial Intelligence (AI) bring exciting, new opportunities to shape the Retail industry to benefit from powerful tools such as Generative AI. The Global Industry Marketing team is looking for a creative product marketing and communication professional with passion, and attention to detail to lead product marketing for the Retail business. The Director, Retail Product Marketing will work across the organization together with a passionate group of Retail leaders and stakeholders. They will connect with customers and partners, to grow our business by meeting the needs of the market and our customers. The person will be focused on driving differentiated messaging, creating marketing and sales enablement content, and go-to-market strategy for the portfolio of solutions for this industry. If this sounds like you, we would love to connect with you and learn more. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

• Work in close partnership with stakeholders across Marketing, Engineering, Sales and Partners to develop compelling value propositions and creative ways to effectively communicate them.
• Deliver our story directly, and via spokespeople, to engage customers and influentials.
• Work with our team to develop partnerships and orchestrate efforts to lead and deliver differentiated customer value and company growth.
• Contribute to the Retail business plan to articulate market opportunity, landscape and Microsoft differentiators that inform the overall GTM strategy and the always-on marketing plan.
• Create and land sales enablement and marketing content while ensuring execution across all channels (online, at events, and via sales teams and partners).
• Develop relationships and establish excellence in marketing planning and execution with priority partners where we have significant co-investment and co-development, ensure return on investment for company.
• Develop compelling claims that showcase winning customer experiences and turn into industry thought leadership.
• Work with teams across Microsoft to develop programs, offers, and campaigns to execute Retail strategy.
• Embody our Culture and Values.

Requirements

• Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR equivalent experience.
• 2+ year of experience working in the retail industry.
• Understanding of cloud computing technologies, business drivers, and emerging trends in the retail industry.

Nice-to-haves

• Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR equivalent experience.
• Proven track record for growing new businesses and building solid cross-company relationships with multi-disciplined stakeholders and executives.
• Leadership skills and community building thrive working across highly matrixed organizational boundaries with ability to influence decision makers.
• Results-driven self-starter who can prioritize and manage multiple projects, effectively driving to measurable results.
• Ability to work independently in ambiguous and changing environments, along with listening and partnering skills.
• Highly skilled in presenting insights in a concise, effective and influential manner to a variety of audiences, including executives, customers, media and industry analysts on a regular basis.
• Track record for building and landing audience-minded content that drives desired outcomes via modern mediums.
• Ability to deeply assess the competition and drive perception-shifting efforts that differentiate Microsoft in credible, compelling ways.

Benefits

• Work in close partnership with stakeholders across Marketing, Engineering, Sales and Partners to develop compelling value propositions and creative ways to effectively communicate them.
• Deliver our story directly, and via spokespeople, to engage customers and influentials.
• Work with our team to develop partnerships and orchestrate efforts to lead and deliver differentiated customer value and company growth.
• Contribute to the Retail business plan to articulate market opportunity, landscape and Microsoft differentiators that inform the overall GTM strategy and the always-on marketing plan.
• Create and land sales enablement and marketing content while ensuring execution across all channels (online, at events, and via sales teams and partners).
• Develop relationships and establish excellence in marketing planning and execution with priority partners where we have significant co-investment and co-development, ensure return on investment for company.
• Develop compelling claims that showcase winning customer experiences and turn into industry thought leadership.
• Work with teams across Microsoft to develop programs, offers, and campaigns to execute Retail strategy.
• Embody our Culture and Values.