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The Marketing Operations Specialist will focus on the development and execution of Entrust's email campaign process, including: email building, best practices, lead funnel management, marketing database health, and providing performance metrics to measure marketing program performance. The specialist will also oversee and manage programs and processes that impact lead-generation activities such as lead scoring, consent and compliance related programs, integrations with other systems such as BrightTalk, Webex, TechTarget, Salesforce.com.