Lancope-posted 8 months ago
Mid Level
Alpharetta, GA
Professional, Scientific, and Technical Services

The Technical Market Engineer is responsible for the promotion and sale of Lancope's products. This role involves assisting the sales and sales engineer team in achieving their sales objectives and goals by leveraging both technical and marketing expertise. Additional responsibilities include providing technical support and advice to aid in the development of new products, analyzing market trends and expectations, and designing innovative sales and promotion techniques.

  • Design, develop and carry out technical marketing strategies
  • Establish and develop technical marketing objectives and goals
  • Analyze and interpret marketing trends concerning technical products or services
  • Prepare and present analytical reports
  • Organize and conduct research activities
  • Evaluate the consumer's needs and expectations and design and introduce new products
  • Design and develop new strategies and techniques in order to promote and sell more products
  • Develop marketing and promotion campaigns
  • Ensure compliance with technical marketing practices
  • Provide technical support in order to develop new products
  • Provide technical advice to staff
  • Increase the company's awareness and recognition by providing high quality technical products and services and promoting excellent customer service
  • 3+ years of experience as a Technical Marketing Engineer or Sales Engineer
  • Excellent oral and written communication skills
  • Interpersonal competences and presentation skills
  • Professional appearance and behavior
  • Able to understand market trends and customer needs
  • Technical knowledge and competences
  • SaaS and PCI knowledge and competences
  • Computer Science or Engineering Degree
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