Talent & Influencer Marketing Summer Intern
About The Position
The Talent & Influencer Marketing Summer (June - August) Intern will support the Talent & Influencer Marketing team in executing creator partnerships and talent-driven marketing initiatives across Authentic Brands Group’s portfolio of global brands. This role exists to help streamline influencer campaign execution, talent research, and partnership coordination while ensuring campaigns are organized, data-informed, and executed efficiently. The intern will assist in identifying emerging talent, managing influencer communications, tracking campaign deliverables, and supporting internal reporting. This role will provide hands-on exposure to talent negotiations, brand partnerships, and influencer marketing strategy within a fast-paced global brand management environment. This position reports directly to the Senior Manager, Talent & Influencer Marketing and works cross-functionally with brand marketing, PR, social media, and external talent teams. Expected outcomes include organized campaign workflows, timely tracking of deliverables, actionable influencer research, and operational support that enables the team to efficiently scale talent partnerships.
Requirements
- Currently pursuing or recently completed a Bachelor’s degree in Marketing, Communications, Media, Fashion, Business, or a related field
- Strong interest in influencer marketing, creator partnerships, entertainment, and pop culture
- Familiarity with social media platforms including TikTok, Instagram, YouTube, and emerging creator platforms
- Excellent organizational and project management skills with strong attention to detail
- Strong written and verbal communication skills
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Proficiency in Microsoft PowerPoint, Excel, and Google Workspace
- Comfortable conducting talent research and analyzing social media data
- Self-starter with a collaborative attitude and strong work ethic
- Must be able to work from the New York office
Responsibilities
- Research and identify emerging creators, influencers, athletes, and cultural talent aligned with brand campaigns and target audiences
- Track social trends, viral creators, and platform shifts across TikTok, Instagram, YouTube, and emerging platforms
- Build and maintain talent shortlists for brand campaigns and partnership opportunities
- Monitor competitor influencer activations and provide insights to the team
- Assist with the execution of influencer and talent partnerships across multiple ABG brands
- Help coordinate campaign timelines, deliverables, and approvals between talent teams, agents, and internal stakeholders
- Track influencer content deliverables and ensure assets are received on time
- Support product seeding and gifting initiatives for creators and talent
- Track campaign performance metrics including reach, engagement, impressions, and earned media value
- Assist in compiling post-campaign reports and presentations
- Maintain internal tracking documents for influencer partnerships and usage rights
- Help monitor social sentiment and brand engagement around talent activations
- Assist with contract tracking, talent usage rights documentation, and campaign budgets
- Maintain organized internal databases of creators, agents, and partnership history
- Assist in preparing internal presentations, decks, and marketing materials
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Career Level
Intern
