Supervisor, Paid Social

Publicis Groupe • Burbank, CA

107d • $73,910 - $90,000

About The Position

Oversee campaign creation, execution, reporting and optimization of client's paid social media campaigns. Responsible for a strong attention to process and detail to ensure successful execution of all campaigns under their purview. Play a crucial role in tactical planning and serve as a primary day-to-day point of contact for Strategy, Investment and client teams.

Requirements

• Bachelor's degree, concentration in business, marketing or advertising preferred but not required.
• 3+ years experience in performance marketing; client side or agency side preferred.
• 1+ years of demonstrated success in managing and leading people.
• Deep knowledge and hands-on experience using paid social platforms, with a priority focus on Meta and LinkedIn.
• High competency level in Microsoft Office with specific strengths in Excel and Powerpoint.
• Ability to set, track and achieve key performance indicators (KPIs) to measure campaign success.
• Excellent communication and presentation skills, with the ability to convey complex information clearly.
• Excellent analytical skills and the ability to translate data into actionable insights.
• Demonstrated problem solving, organization and project management skills.
• Ability to work independently and balance multiple tasks.
• Strong attention to detail and the ability to move at an agile pace.

Responsibilities

• Oversee the performance of paid social campaigns across platforms like Meta, TikTok, LinkedIn, YouTube and others to ensure client goals are met.
• Manage budget projections, optimize campaigns, and maintain quality assurance throughout.
• Develop and refine overall campaign strategies and tactical recommendations that align with client goals and broader marketing efforts.
• Accountable for accurate budgeting and forecasting to ensure proper investment of media dollars.
• Identify and resolve complex campaign challenges, using analytical skills and industry knowledge to implement effective solutions.
• Introduce innovative ideas and robust testing strategies into campaign strategy, such as testing new ad formats or exploring emerging platforms.
• Implement best practices within account, including budget pacing controls, account and client management standards, and media channel best practices.
• Lead the team in analyzing paid social performance data, extracting meaningful insights, and recommending actionable next steps.
• Ensure team provides clear, consistent and proactive communication of campaign performance, strategy updates, and project timelines to clients.
• Uphold an active role in meetings, presenting campaign performance insights, tactical plans and recommendations.
• Manage and delegate responsibilities of day-to-day tasks and communication to junior team members.
• Oversee and guide junior team members in identifying opportunities, presenting recommendations and implementing optimizations.
• Own the development, updating and documentation of team QA processes and best practices.
• Set clear priorities and delegate tasks while fostering strong relationships across teams.
• Act as a subject matter expert within the team, providing guidance and support to junior team members.
• Partner with senior team members to develop processes for improved workflow within Zenith and between agency partners and vendors.
• Build and maintain relationships with vendor teams and lead vendor meetings.
• Collaborate effectively with cross-functional teams, ensuring alignment on client goals and campaign strategies.
• Educate clients on emerging trends, technologies and strategies, positioning themself as a trusted advisor.
• Share knowledge and expertise with the broader team and department.

Benefits

• Medical coverage
• Dental insurance
• Vision insurance
• Disability insurance
• 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree