Supervisor, Content

Starcom Worldwide • Chicago, IL

250d

About The Position

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more. The Supervisor, Content works across strategy, content and investment to create and execute campaigns for clients across all channels. Focused on direct partnerships with digital and offline publishers as well as engaging content campaigns, the Supervisor is a critical thinker with knowledge across media disciplines with a sharp attention to detail throughout the execution process. Furthermore, they will have a natural curiosity for the ever-changing media landscape and a burning desire for innovation and staying on top of trends. Media investment experience is a must as relationship building amongst vendors as well as internal partnerships is crucial. This is part of a creative, collaborative team that encourages out-of-the-box thinking, innovation and excellence.

Requirements

• Bachelor's Degree preferred, ideally in Marketing, Communications, Advertising or a related field
• 3+ years of related experience, management experience is a plus
• Practical knowledge of digital, content strategy, brand marketing, production and programming processes across all platforms
• Experience with content marketing, with a focus in branded content, content partnerships, and custom content
• Experience with developing and managing project timelines
• Creative thinker with strength in digital and social marketing
• Strong project management skills including organization, attention to detail, and ability to multi-task
• Ability to pivot, self-direct and move projects forward in an independent and focused approach
• Strong client service skills, flexibility, team player - client focused service mentality
• Ability to collaborate with a variety of partners
• Solid internal and external communication and presentation skills - storytelling is key
• Demonstrate interest in innovation, consumer engagement, and ROI results
• Understanding of available content marketing metrics and marketplace trends in investment
• Hands-on experience planning & executing digital campaigns end-to-end
• Working knowledge of third-party ad servers/reporting functions (Doubleclick, Innovid)
• Understanding of Prisma media management tool a plus
• Proficient understanding of third-party ad measurement and traffic tools
• Strong oral/written communication and negotiation skill
• Strong knowledge of Powerpoint, EXCEL, WORD

Responsibilities

• Assist team in executing branded content programs from brief to execution.
• Participate in the development, execution, stewardship/project management, and reporting of campaign plans (social + digital + content)
• Understands all phases of the clients' marketing objectives and provides media recommendations to deliver against these objectives
• Participate in ideation sessions and brief partners on what is required of them to fulfill brand objectives in the content space.
• Effectively manage multiple projects at once and their various timelines and deliverables
• Demonstrates initiative by researching and identifying valuable information/insights to improve media product
• Work closely with partner agencies and brand team to ensure content programs are in line with overarching strategies.
• Project manage programs from proposal stage through end date including; concept development, asset negotiation, asset production and brand approval, reporting and optimizations
• Participate in negotiations which includes, but is not limited to, evaluating RFP's, spending trends, rate contracts, and program details across social, digital, mobile, and integrated programs
• Attend vendor meetings to stay on top of marketplace and cultivate relationships within the vendor community
• Understands all proprietary research tools/processes and applies learnings during planning process
• Develops collaborative working relationship with strategy teams
• Ability to compile and analyze reporting to determine performance insights and application to future campaigns
• Training and mentoring junior level team members

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree