Summer Intern, Better Homes & Gardens - Social Media

People IncNew York, NY
11d$20 - $20Onsite

About The Position

About the People Inc. Summer Internship Program: The People Inc. Summer Internship Program is a 9 week full time, paid program that runs from June 8th - August 7th, based out of our New York office. The intern program consists of hands-on learning opportunities to create work that has an impact on the business, along with workshops in preparing you for post-college life (resume / interviewing) plus fun events throughout the summer! People Inc. is committed to diversity, equity and inclusion and representing the communities that we serve. We strongly encourage BIPOC and LGBTQIA students to apply. Deadline to Apply: Monday, January 26, 2026 About the Team: Better Homes & Gardens is the go-to resource for fresh takes on home, food, and gardening, with an emphasis on enjoyment, not perfection. We inspire people to bring their dreams to life at home on special occasions and every day! The BHG editorial team has extensive industry experience and we are as passionate about our homes and home projects as our readers are. Our team is comprised of savvy editors and writers who have their finger on the pulse—we’re always ready to share our interpretation of the latest TikTok recipe or predict the newest design trend. About the Role: As a Better Homes & Gardens Social Media Intern at People Inc., you will help support the social media team in planning, producing, and posting content on key social media platforms. Learn about analytics and share wins or misses during team meetings. Work directly with a legacy brand and have an opportunity to create social content, assist in cross-team collaboration, and present performance data to continue to drive engagement and brand loyalty for BHG audiences. When applying, please include a social media handle that you currently or in the past have had an impact on!

Requirements

  • Internships are available to current Sophomores, Juniors, and Seniors at an accredited college or university
  • You must be available to work full time for the entire 9 weeks of the program in the NY office, 3 days a week
  • You must have access to your own housing and transportation to/from the NY office
  • Pursuing a degree in the following or adjacent fields: Marketing, Advertising, Communications, Digital Media, Journalism, etc.
  • Experience creating, managing, and/or posting social content outside of personal social media usage, or consistent passion to cultivate personal social media presence
  • Excellent communication, time management, and organizational skills
  • A consistent finger on the pulse of all things culture, news, trends, and social media
  • Open to new challenges and excited to grow within a fast-paced, expanding, and constantly evolving organization
  • Creative and driven self-starter that can take direction and run with it, asking questions up front to ensure you’re able to complete the task successfully
  • Motivated problem solver who will proactively troubleshoot and create solutions
  • A love for home design, gardening, and/or cooking!

Nice To Haves

  • Experience with community management, scheduling platforms, social media analysis, and social media strategy is a plus but not required

Responsibilities

  • Present brand findings, conduct competitor audits, contribute to BHG’s brand social strategy
  • Pull and learn about analytics and share wins and learnings
  • Develop social media post content for and assist with scheduling on BHG’s social media accounts via scheduling platforms
  • Draft social media post copy
  • Identify trends, sounds, conventions, and other themes that BHG can adapt for timely content
  • Assist in social media content shoots including brainstorming, sourcing props, helping the production team, and collaborating with the video team for final cuts
  • Have an opportunity to write content for the website that explores and unpacks social media trends for consumers

Benefits

  • medical
  • dental
  • vision
  • prescription drug coverage
  • unlimited paid time off (PTO)
  • adoption or surrogate assistance
  • donation matching
  • tuition reimbursement
  • basic life insurance
  • basic accidental death & dismemberment
  • supplemental life insurance
  • supplemental accident insurance
  • commuter benefits
  • short term and long term disability
  • health savings and flexible spending accounts
  • family care benefits
  • a generous 401K savings plan with a company match program
  • 10-12 paid holidays annually
  • generous paid parental leave (birthing and non-birthing parents)
  • voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance
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