Student - Marketing & Communications Intern

Butler University•Indianapolis, IN

14h

About The Position

The Lacy School of Business (LSB) at Butler University is seeking a Marketing & Communications Intern to support the school’s efforts in growing brand awareness, engaging key audiences, and elevating LSB’s national profile. This internship offers hands-on experience in social media, content creation, marketing campaigns, and communications strategy. Interns will gain professional experience while making a measurable impact on the school’s outreach to students, alumni, faculty, business leaders, and other stakeholders.

Requirements

Coursework or experience in marketing, communications, journalism, or related fields
Strong writing and editing skills, with attention to detail
Basic skills in graphic design (Canva, Adobe Suite) or video editing
Self-motivated, organized, and able to manage multiple projects in a fast-paced environment
Collaborative mindset and ability to communicate effectively with diverse groups
Junior or Senior enrolled in LSB401 or LSB402 Internship Course
GPA 3.0 or above

Responsibilities

Social Media Management & Analytics
Create, curate, and schedule content for LSB’s social media platforms
Track and analyze social media performance metrics to measure engagement and success
Develop monthly social media plans based on insights and audience engagement
Content Creation & Storytelling
Write blog posts, student/alumni spotlights, and other web content for LSB’s microsite, The Lacy Ledger [https://blogs.butler.edu/lacybusiness/]
Conduct interviews with students, alumni, faculty, and staff for feature stories
Draft and create content for email campaigns, newsletters, mailers, and LSB’s annual report
Recommend content topics that align with LSB’s expertise and audience interests
Website & Multimedia Support / Digital Marketing
Assist with light graphic design and/or video editing for social media, web, and marketing materials
Assist with the LSB website refresh, including drafting content, updating pages, and ensuring content is optimized for SEO
Collaborate on website content strategy to improve visibility and audience engagement
Event Support & Campaigns
Support planning, promotion, and execution of LSB events and campaigns
Propose content ideas and campaigns to expand LSB’s reach and engagement
General Marketing & Communications Projects
Contribute to broader marketing and communications projects as assigned
Collaborate with the Director of Marketing and Communications to ensure alignment with LSB branding and goals