Student Affairs Digital Media Creator

California State University-Sacramento • Sacramento, CA

291d • $4,146 - $4,507 • Remote

About The Position

Under the general direction of the Director of Student Affairs IT & Communications, the incumbent will assess, formulate, and evaluate the impact of recommended or implemented marketing and communications practices from a strategic and operational perspective for the Division of Student Affairs. With more than 50 departments within Student Affairs, this position will work with various constituents to develop and implement original and engaging digital media campaigns with the goal of creating a vibrant co-curricular student experience and increased participation in on-campus events. The position requires the incumbent to regularly participate in planning and development activities to achieve programmatic and administrative goals. The incumbent collaborates with community partners and the Sacramento State campus community to ensure timely and effective communication with the ever-changing student population. This position participates in developing and implementing university-level initiatives that support students in enhancing enrollment, engagement, retention, and degree completion.

Requirements

• Bachelor's degree or equivalent work experience in marketing, multimedia, and communications.
• Two years of experience with video production for marketing/communication campaigns.
• Experience with marketing/communication campaigns (including email, online, and social media campaigns).
• Experience using social media platforms (e.g., Facebook, Instagram, Twitter, etc.).
• Experience and understanding of best practices in marketing and communications fields.
• Experience with specialized video/photo and audio editing software such as Adobe Photoshop, Premiere, Avid, Final Cut, Fiverr, Motion Array, Soundstripe, etc.
• Experience with digital and social media marketing strategies, including digital and emerging technologies.
• Experience in project management and demonstrated problem-solving and organizational skills.

Nice To Haves

• Master's degree or other certification related to public relations, marketing, communications, etc.
• Familiarity with CSU policies and procedures regarding branding, marketing/public relations.
• Familiarity with higher education marketing campaigns with particular emphasis on under-served populations.

Responsibilities

• Develop and implement dynamic marketing and communications media assets consistent with the division's goals and guidelines.
• Lead assigned student assistants to expand and enhance the institution's multimedia presence.
• Address a number of critical strategic initiatives and activities.
• Participate in planning and development activities to achieve programmatic and administrative goals.
• Collaborate with community partners and the Sacramento State campus community.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• 401k
• Paid holidays
• Flexible scheduling
• Professional development opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Educational Services
• Education Level: Bachelor's degree