Strategy Director

OLIVER Agency - North America • New York, NY

4d • $148,750 - $166,250

About The Position

You'll be the strategic force behind transformative brand work that drives exceptional results for the client’s portfolio. Working at the intersection of social strategy, digital & AI innovations, and cultural insight, you'll translate complex brand challenges into powerful creative briefs and thought‑provoking strategic frameworks that exceed expectations. We're looking for someone who can balance strategic thinking with hands‑on craft, finding innovative approaches that unlock growth opportunities and elevate creative output. Success means delivering strategies that drive measurable brand impact while building high‑performing teams and establishing U‑Studio as the client’s true marketing transformation partner

Requirements

• A proven track record in strategic planning within creative/agency environments, with strong evidence of brand growth and creative excellence
• Strategic and commercial expertise that connects insight to business outcomes and measurable brand impact
• Deep understanding of digital and social ecosystems, including platform dynamics, content strategies, and performance marketing
• Expertise in social and digital strategy across paid/organic social, e-commerce, and data-driven marketing channels
• The ability to simplify complexity—unpicking challenging problems and transforming them into clear, compelling strategies and ideas
• A talent for stakeholder management across all organizational levels, building trusted client relationships and influencing senior marketing leaders
• Research capabilities and insight craft—the ability to synthesize data, culture, and consumer understanding into actionable creative direction
• Leadership skills that educate, nurture, and inspire teams and clients alike
• A passion for digital and social creativity with an eye for culturally relevant, breakthrough work
• Strategic integration of AI tools (ChatGPT, Claude, cultural intelligence platforms, social listening AI, consumer insight tools) to enhance research efficiency and insight quality
• Agentic leadership: systematic approach to complex strategic challenges, breaking down multi-brand, North Americas programs into clear strategic frameworks
• Experience using AI to accelerate research synthesis, trend identification, and insight generation while maintaining strategic rigor
• Understanding of AI's role in creative strategy development, with ability to guide responsible implementation that enhances rather than replaces human creativity
• Advanced agentic thinking for strategic planning: identifying optimal approaches to brand challenges and executing with clear strategic reasoning
• Ability to drive AI capability development across strategy teams while maintaining the craft of insight and creative briefing excellence
• 8+ years in strategic planning roles within creative or digital agency environments
• 5+ years working at Director level with direct client leadership and team mentorship responsibilities
• Experience across social, digital, and integrated campaign strategy
• Track record of developing strategies that have driven measurable brand and business growth

Nice To Haves

• Hands-on experience with FMCG clients or similar large-scale, multi-market accounts (strongly preferred)
• International or multi-market strategic experience (preferred)

Responsibilities

• Lead strategic output across paid and organic social, e commerce and data driven marketing (Precision, PRM, Performance).
• Translate qualitative and quantitative research into compelling insights and creative briefs.
• Partner with discipline leads to identify growth opportunities and convert them into client initiatives, propositions and thought leadership.
• Build and maintain trusted relationships with the client's stakeholders; shape and communicate the evolving role of strategy in their transformation.
• Raise the bar for strategic thinking and creative excellence across the studio.
• Ensure brand, digital and social strategies are understood and activated at market level across global operations.
• Uncover cultural and behavioral insights that create competitive advantage.
• Spot strategic and commercial opportunity in every brief and drive innovation in team structure, content delivery and campaign models.
• Drive development and adoption of AI capabilities across the strategy team while safeguarding strategic rigor and creative craft.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed