Strategic Product and GTM Consultant, L & D

SweetRush

111d

About The Position

SweetRush has an exciting opportunity for a talented professional to join our Talent Solutions team! As a Senior Consultant, Product & Go-to-Market Strategy at SweetRush, you'll be a key partner to our clients, acting as a strategic advisor to help them define, launch, and grow successful learning products. This is a senior role for an individual with over 7 years of experience who can expertly navigate the intersection of product vision, market strategy, and business goals. This is a United States-based role, working remotely with both our internal teams and our clients.

Requirements

• 7+ years of experience in a senior product, marketing, or strategy role, preferably with a focus on learning products or certification programs.
• Proven experience in developing and executing comprehensive product and go-to-market strategies.
• Exceptional analytical and research skills with a track record of translating insights into actionable plans.
• Strong ability to collaborate with and influence cross-functional teams and executive leadership.
• Excellent communication and presentation skills to articulate complex strategies clearly and persuasively.
• A self-starter who is comfortable working in a dynamic environment with a high degree of autonomy.
• Based in the United States.

Responsibilities

• Conduct High-Level Research: Dive deep into market trends, the competitive landscape, and new technologies to uncover market gaps, unserved needs, and strategic opportunities.
• Define Product Vision & Strategy: Develop the overarching vision and strategic direction for new and existing learning products.
• Shape the Roadmap: Work at a high level to outline the key strategic initiatives and themes that will guide multi-year product roadmaps.
• Identify New Opportunities: Proactively seek out new ways to expand a product's reach and value.
• Collaborate with Leadership: Synthesize research and strategic proposals into compelling presentations to gain buy-in and secure resources from executive leadership and key stakeholders.
• Balance Needs & Goals: Act as the critical link between customer needs and business goals.
• Develop Comprehensive GTM Plans: Lead the creation of end-to-end go-to-market strategies for new learning products.
• Analyze Markets and Customers: Conduct deep analysis of target markets and customer segments.
• Define Value Proposition & Messaging: Translate a product's features into clear, compelling messaging and a unique value proposition.
• Collaborate on Sales & Marketing Enablement: Partner with sales and marketing teams to create essential collateral and training.
• Establish Pricing Strategy and Structure: Design and implement a data-driven pricing strategy.
• Monitor & Optimize Launch Performance: Track key performance indicators (KPIs) post-launch.
• Partner with Teams: Work closely with product managers to ensure the product roadmap supports GTM needs.

What This Job Offers

• Career Level: Senior
• Number of Employees: 101-250 employees