American Nurses Association ANA-posted 3 months ago
Full-time • Mid Level
Silver Spring, MD
101-250 employees

The Communications and Strategic Engagement team is seeking a high-performing and dedicated Strategic Communications Analyst. The Strategic Communications Specialist is a self-starter who can provide communications solutions with minimal instructions and can run independently on projects. The role holder will support a fast-moving team and senior executives, particularly on confidential content and highly strategic executive work. This individual will have excellent communication skills with the ability to present complex issues in clear and concise documentation. The role holder will be required to demonstrate a strong record of client delivery and thrive in a dynamic work environment, exhibiting the ability to be flexible. The scope of this role spans across the American Nurses Enterprise, supporting executives, strategic and highly confidential content across the American Nurses Association (ANA), the American Nurses Credentialing Center (ANCC), and the American Nurses Foundation (ANF). The role holder must be able to write executive-level speeches. The ideal candidate is a versatile storyteller who is both strategic and creative with a strong understanding of brand voice, and the ability to translate complex topics into clear, engaging, and actionable messaging. The role holder will need to be able to develop, manage and handle highly sensitive information and engage with executive officers on highly confidential topics.

  • Develop and write highly confidential, sensitive, and executive level content.
  • Collaborate with the team to fully understand internal and external communications needs, executive communication needs, confidential communication needs and BOD (board-of-directors) level communication needs.
  • Assist in building communications and stakeholder products, including highly confidential stakeholder products, to consistently facilitate organizational communications goals.
  • Ability to understand stakeholder needs and plan messages to impact perceptions.
  • Ability to understand strategic communications across a wide variety of subject matter areas, including policy, brand, marketing, executive communications and public relations, and help shape a consistent messaging approach.
  • Develop communication materials to include briefings, reports, white papers, brochures, talking points and other documentation to support communication and organizational objectives.
  • Compose draft speeches for senior management and assist with finalizing speeches.
  • Evaluate success of campaigns when completed.
  • The role may require occasional after-hours or weekend support based on business needs.
  • Other responsibilities as assigned.
  • Undergraduate degree from a 4-year institution required (in advertising, marketing or communications preferred), master’s degree preferred.
  • 3-5 years of experience in strategic communications, PR or related field.
  • Exceptional oral and written communication skills to articulate complex messages in a simple, understandable manner to a variety of audiences.
  • Strong analytical skills to assess the effectiveness of communication strategies, identify gaps, and develop effective solutions.
  • Knowledge of digital communication technologies and platforms, including social media, email marketing, and content management systems.
  • Basic understanding of video scripting and editing, graphics design portfolio preferred.
  • Excellent research skills to stay current with communication trends, technologies, and best practices, and apply this knowledge to communication strategies.
  • Interpersonal skills to work effectively with a variety of stakeholders, including management, employees, and external partners.
  • Problem-solving skills to address communication challenges and find innovative, effective solutions.
  • Organizational skills to manage multiple projects simultaneously, meet deadlines, and maintain attention to detail.
  • Experience in data analysis and reporting, using data to measure the effectiveness of communication strategies and make recommendations for improvement.
  • Optimistic and solution-oriented mindset.
  • Experience supporting confidential and highly sensitive projects.
  • 401K retirement contributions of up to 7%
  • Generous PTO which includes the week-off between Dec 25 and Jan 1, in addition to Personal Days-off
  • 11 paid Holidays
  • Excellent health/medical benefits
  • Commitment to your career development and advancement through ANE learning and development programs (internally and externally).
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