Store Manager

Alabama Outdoors•Hoover, AL

About The Position

Do you have a passion for people, leadership, and creating an incredible guest experience? Are you motivated to lead a team, oversee store operations, and inspire both guests and Team Members alike? This might be your dream job! At Alabama Outdoors, we’re serious about providing an incredible guest experience in an active, fun, lifestyle apparel environment. We are looking for an energetic, organized, and people-first Store Manager who can balance guest service, staff development, and operational leadership. The Store Manager is responsible for building a healthy store culture, developing future leaders, and ensuring excellence across all aspects of the store. Position Summary The Store Manager serves as the primary leader of the store, responsible for overall performance and culture. This role leads the team by: ● Coaching, mentoring, and developing Team Members ● Creating a welcoming, safe, and service-driven environment ● Leading by example on the sales floor ● Recruiting, hiring, and onboarding Team Members ● Communicating expectations, needs, and areas of improvement with Store Support ● Driving team engagement and cultivating a positive store culture ● Overseeing daily store operations with excellence The Store Manager should spend the majority of time on the sales floor (at least 80%) leading the team, connecting with guests, and ensuring the store environment reflects AO standards.

Requirements

Proven leadership experience in retail or guest service management
Excellent communication and interpersonal skills
Strong organizational and problem-solving abilities
Experience in recruiting, hiring, and developing staff
Ability to lift or move up to 50-pound boxes or racks
Must be able to work a flexible schedule, including nights, weekends, and holidays
Ability to remain on your feet for extended periods of time
Proficiency with Point of Sale systems; Excel knowledge preferred

Responsibilities

Lead by example on the sales floor — engaging with guests and modeling AO service standards.
Hire, train, and develop Team Members to deliver excellence.
Oversee Assistant Managers and Team Leads to ensure tasks are completed properly and on time.
Lead daily huddles and team engagement initiatives.
Ensure sales floor coverage is optimal throughout the day.
Support merchandising, recovery, and floor set execution to meet company standards.
Provide coaching and feedback to Team Members regularly.
Partner with Store Support to communicate needs, expectations, and opportunities for improvement.
Conduct corrective action and terminate Team Members when necessary.
Perform other leadership duties to ensure smooth daily operations.