starpower- Senior Account Executive, Entertainment and Influencer Marketing

Weisscomm Group • New York, NY

251d • $64,000 - $100,000 • Hybrid

About The Position

Working at Real Chemistry and in the healthcare industry isn't just a job for us. We got into this field for different reasons, but we all stay for the same reason - to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas. Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has carved out its space at the intersection between healthcare, marketing, communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for human collaboration—we believe we are best together, bringing together experts from a wide range of disciplines to collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can't do it alone - you in? starpower, a part of Real Chemistry is looking for a Senior Account Executive, Entertainment and Influencer Marketing to join our growing team! About starpower: starpower is an Influencer and Culture Marketing Agency powered by Technology, Strategy and Creative. The starpower team creates effective Pop Culture partnerships by aligning industry-leading strategies, with our unique network. We specialize in partnering with brands to break through the noise and drive results that resonate with consumers. This position sits on a team servicing the Beauty, Health, & Wellness sections of starpower clients. This is a hybrid role based in our New York City office.

Requirements

• 4+ years of experience, preferably with an agency/in client service and/or with a healthcare or wellness brand.
• Innate passion and curiosity for pop-culture/entertainment, as well as a passion for the pharmaceutical space, including but not limited to women's health, aesthetics, oncology, and more.
• Experience presenting to internal and external stakeholders.
• Digital/social media savviness with a proficient understanding of Instagram and relevant social platforms for influencer content.
• Naturally creative and able to utilize creative and writing skills into influencer and client facing materials for high performing content.
• Flexibility and self-motivation.
• Experience mentoring junior teammates.
• Experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists.
• Detail oriented with strong organizational, written and verbal skills.
• Proficiency in Microsoft Word, Excel, PowerPoint, Outlook.

Responsibilities

• Support and drive the Talent Procurement process for public relations, advertising, digital and paid & organic influencer marketing campaigns.
• Actively flag and vet in-culture opportunities for clients.
• Identify Talent's Network and conduct outreach to agents, managers, publicists, etc. to build rapport and establish relationships for castings, giftings, event sponsorship etc.
• Develop client-ready materials, including casting sheets, scopes of work, etc.
• Draft formal offers and negotiate agreements on behalf of brand and agency clients for paid campaigns, events, music video integrations, etc.
• Execute influencer campaign end-to-end, from procurement through leading content management, including authoring of creative briefs tied to brand messaging and content objectives.
• Coordinate logistics for content shoots and approvals of campaign materials.
• Brief partners on all guidelines and monitor to ensure they are met.
• Create campaign/project recap documents and decks.
• Participate in data entry, evaluation, and database management for agency tools and technology like CreatorIQ and Airtable.
• Serve as a project lead and communicate directly with clients on social campaigns and appropriate partnerships, always providing strategic recommendations and point of view to clients.
• Monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast to identify opportunities, potential partners, and relevant information for clients.
• Develop proactive and reactive gifting lists and mechanisms.
• Coordinate and participate in meetings between starpower account teams, and clients, agents, etc. Attend in-person client meetings, as needed.
• Submit and monitor payment packages to ensure all partners get paid on time.
• Mentor and develop junior staff, overseeing workflow and work product.

Benefits

• Comprehensive benefit program including options for medical, dental, and vision plans.
• Generous 401k match.
• Flexible PTO.
• Entitlement to a five-week sabbatical program after 5 years of service.
• Student loan debt contributions.
• Mental wellness coaching and support.
• Access to more than 13,000 online classes with LinkedIn Learning.
• Access to enhanced fertility support and family support programs.
• Expanded paid leave for new parents including personalized coaching support through Your 4th Trimester.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services