Staff Product Manager - Messaging Machine Learning & AI

Warner Bros Discovery • Bellevue, WA

71d • $109,900 - $204,100

About The Position

We are seeking a Staff Product Manager to lead the development of HBO Max's Messaging Machine Learning & AI. You will shape the product strategy for the decisioning, orchestration, and Machine Learning layer that selects which message to send, to which customer, through which channel at a global scale. In parallel, you will bring Generative AI into the workflow to create and personalize copy that fits each member, while protecting brand voice, quality, and compliance. You will work closely with ML Engineers, Data Science, Marketing, and Growth Product teams to develop predictive models and turn them into scalable decisioning systems and measurable business outcomes. This is a highly cross-functional and technically complex role that will require comfort working across machine learning infrastructure, experimentation, CRM, client platforms, and global business needs. You will own the machine Learning that powers all our messaging efforts across the lifecycle. With your messaging & CRM background you will write technical requirements directly for Messaging Engineering to ensure campaigns and comm strategies are optimized and implemented smoothly across all channels. You will play a key role in shaping roadmaps, informing messaging strategy, developing models, and delivering a cohesive experience across the membership lifecycle.

Requirements

• 8+ years of product management experience in CRM, growth, monetization, or ML/AI-driven products.
• Proven track record of partnering with Data Science and Engineering to launch ML-powered features and models at scale.
• Hands-on experience with experimentation frameworks (e.g., A/B testing, multi-armed bandits, holdouts), especially for CRM and lifecycle communications.
• Strong product intuition with the ability to balance data, model performance, business goals, and user experience.
• Ability to write clear end-to-end product requirements, from backend offer logic to front-end presentation and messaging.
• Strong Technical Acumen: Comfortable working with backend systems, data infrastructure, and multi-platform environments.
• Outstanding Communication Skills: Strong communicator who can influence without authority and align cross-functional teams.
• Deeply Curious: Deep interest in personalization, behavioral science, and maximizing customer lifetime value.

Nice To Haves

• Familiarity with CRM systems & other messaging surfaces.
• Experience with Direct-to-consumer video and streaming subscription products.

Responsibilities

• Define and own the product strategy for Machine Learning and AI decisioning, partnering with Engineering, Design, Product, and Marketing to drive customers to their next best action.
• Partner with Data Science and ML Engineers to design and deploy predictive models that inform which campaign to send, through what channel and at what time.
• Translate model outputs into ranking and eligibility policies that integrate with messaging & CRM systems.
• Partner with Data Science, Experimentation, and Analytics teams to define KPIs, set up experiments, and interpret results to assess offer effectiveness and model accuracy.
• Iterate on models and offer strategies based on experimental results, behavioral insights, and business context.
• Define product requirements for decision engines, orchestration, and self-serve tools that enable non-technical partners to configure campaigns.
• Communicate progress, risks, and opportunities to senior leadership and other stakeholders.

Benefits

• Health insurance coverage
• Employee wellness program
• Life and disability insurance
• Retirement savings plan
• Paid holidays and sick time
• Vacation

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Motion Picture and Sound Recording Industries
• Number of Employees: 5,001-10,000 employees