Sr. Traffic Manager - Email Deployment

AdobeSan Francisco, CA
2d$112,000 - $215,100

About The Position

The Opportunity Adobe's Lifecycle Marketing team is passionate about delivering impactful and effective marketing programs to our customers. Our goal is to drive long-term growth for Adobe through innovative, impactful, and scalable marketing programs. We are looking for a structured, motivated, and meticulous Traffic Manager to join us in driving business impact through simplified and efficient business processes. In this key role, you'll partner with global groups. You will coordinate daily with multiple teams to align email campaign launches, program updates, and process refinements across the Lifecycle America portfolio. You will handle the flow of work, projects, and materials to achieve deadlines. You will function as a liaison between lifecycle marketing managers, program managers, and delivery teams. This position demands excellent organizational and project management skills. Serving as the primary point of control, this role manages the complete progression of email campaigns, starting from the initial request and ending with deployment. It requires orchestrating several campaigns simultaneously and bringing together various teams to ensure every email is sent promptly and adheres to particular standards.

Requirements

  • Experience coordinating multiple projects with strong organizational skills and attention to detail.
  • Experience in email or performance marketing with an emphasis on personalization and experimentation, with the ability to learn new technologies, products, or systems quickly.
  • Sophisticated interpersonal skills, including adaptability, time-management, reporting progress or roadblocks, and driving work forward to meet defined objectives and timelines.
  • Outstanding problem-solver and skills in risk management, prioritization and first-class communication (verbal, written and presentation) to Executive level within an organization.
  • Ability to thrive in a fast-paced environment and handle multiple tasks concurrently in a multifaceted, rapidly growing organization.
  • Proficient in technology and programs that help you do your job. This includes Workfront and Microsoft Suite such as SharePoint, Microsoft Project, and Planner.
  • MBA or Bachelors in Finance, Business Administration, Operations, or other related areas; with proven industry-specific experience.

Nice To Haves

  • Some knowledge of Adobe products like Acrobat and Photoshop is a plus.

Responsibilities

  • Own Program Flighting Consolidation: Aggregate and manage Americas email lifecycle program schedules to ensure visibility and alignment with global priorities.
  • Drive Calendar Management: Maintain centralized calendars for launches, releases, and campaign achievements across regions.
  • Develop and monitor project timelines, ensuring alignment with business priorities.
  • Regional Handoff Enablement: Build standardized processes and templates for smooth transition from global planning to regional execution.
  • Cross-Team Coordination: Act as the liaison between Global Planning, Regional Marketing Managers, and Lifecycle CoE to reduce bottlenecks.
  • Governance & Reporting: Track execution readiness and provide status updates to leadership for transparency and scale.
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