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PacBio is seeking a dynamic, high-energy marketing professional to spearhead global demand generation strategies and content development, driving new opportunities in the rapidly evolving biopharma landscape. This role is at the forefront of bringing PacBio cutting-edge HiFi sequencing technology to researchers and companies pushing the boundaries of drug discovery, biomarker development, and precision medicine. In this role, you will develop and execute integrated campaigns that leverage multiple channels and media formats, creating compelling content to engage and educate customers, sales teams, and industry stakeholders. You will collaborate closely with regional marketing, product marketing, data science, web, software, and CRM teams to optimize growth-focused initiatives and expand PacBio's presence in biopharma. This is an opportunity to make a meaningful impact by advocating for both our customers and the continued expansion of HiFi sequencing into this exciting and fast-growing market segment. If you're passionate about driving innovation, accelerating discovery, and shaping the future of biopharma with transformative sequencing solutions, we want to hear from you!