Sr Specialist, Brand Integration & Governance

Disney • Burbank, CA

84d • $104,800 - $128,000

About The Position

The role of the Corporate Brand organization is to combine a deep understanding of our global consumer with strategies, initiatives and campaigns to both protect and grow our brands and key franchises. The Sr. Specialist - Brand Integration & Governance will help ensure the successful execution of The Walt Disney Company's enterprise-wide YouTube initiative and support the ongoing governance required for our YouTube channels. The Sr. Specialist will be responsible for tracking and updating policies for our YouTube channels and working with stakeholders from across the company to ensure compliance and successful growth across key metrics.

Requirements

• 3+ years of Digital content background with dedicated focus on YouTube.
• Capable and comfortable with quantitative analysis.
• Can work effectively in a fast-paced, dynamic environment with a proactive and positive attitude and a desire to get things done.

Nice To Haves

• YouTube Certified (Content Ownership and Asset Management).

Responsibilities

• Governance Support the governance and tracking of The Walt Disney Company's YouTube Content Owner (CO) ecosystems and underlying channels.
• Areas of focus include, but are not limited to user permissions, advertising policy, etc.
• Ensure channels are adequately categorized as MFK vs GA and are properly integrated into their respective environments.
• Policy Oversight Understand policies for use across the enterprise ranging from channel management, monetization, compliance, etc.
• Track adherence to policies and suggest changes and improvements over time.
• Strategy Execution Help facilitate the successful processing of new channel creation or deprecation.
• Coordinate with necessary stakeholders the transfer of videos across channels.
• Coordinate the migration of channels between Disney O&O Content Owners.
• Liaison between content stakeholders and Disney Anti-Piracy.
• Reporting Strong understanding of YouTube Analytics and ability to report on channel performance and revenue as needed.
• Ensure regular distribution of finance reporting to key stakeholders.

Benefits

• A bonus and/or long-term incentive units may be provided as part of the compensation package.
• Full range of medical, financial, and/or other benefits, dependent on the level and position offered.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Motion Picture and Sound Recording Industries
• Education Level: Bachelor's degree